IIkka Ronkainen – författare

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1 produkter

1. 

   Emerging Trends, Threats and Opportunities in International Marketing

   What Executives Need to Know

   Av IIkka Ronkainen, Michael R. Czinkota

   E-bok, 2009

   91 kr

   Lägg i varukorg

   The context of international business has evolved over the years, and has always reflected the climate of the time. This book addresses three major changes that have taken place in the last decade in a series of articles compiled by the authors.