J. H. Kucher - Böcker

Considering the growing global phenomenon of social entrepreneurship, this illuminating casebook brings together a range of diverse perspectives on the state of the field in the US. Incorporating noteworthy examples across industries including enterprising non-profits, the automotive industry, banking, and hospitality, these cases provide a thorough exploration of social entrepreneurship, start-ups, and the social business model. Each case includes a case summary, learning outcomes, and a challenge faced in social entrepreneurship. Each gives practical and theoretical guidance to aid in teaching and details the context in which it occurs.Key Features:Includes several faith-based cases to expand on this emerging area of researchTakes a diverse approach with more accessible case studies and increasingly nuanced analysisPermits flexibility in practical applications of case studies allowing instructors to apply their principles as required for their learning purposesCases on Social Entrepreneurship in the United States is a vital resource for those teaching and studying social entrepreneurship and business and management. Nonprofit leaders and social enterprise practitioners will also benefit from its valuable insight.

This accessible textbook provides a comprehensive guide to the building blocks of sustainable social enterprise, exploring how core elements contribute to either the success or failure of the social venture. It analyzes the key skills needed to synthesize effective business practices with effective social innovation and points out both what works and what does not. Taking a practical approach, it demonstrates how big ideas can be transformed into entities that produce lasting change.Key Features:Discussion questions and activities to aid student learning and debateA multi-part case study that helps students see social enterprise in practiceRecommended resources sections that encourage students to explore the topic furtherReadable, real-life anecdotes, examples, and analogies that illustrate how social entrepreneurship initiatives operateLearning objectives and chapter summaries to guide students through key topics including product development, idea generation, social change theory, marketing, and operating structuresMaking the case that social entrepreneurship may be the most effective way to bring about positive changes in society, this textbook will be an essential resource for introductory courses and electives in social entrepreneurship.