Jagmohan Raju – författare

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2 produkter

1. 

   Strategies for Success in Retail (Collection)

   Av Jagmohan Raju, Z. Zhang m. fl.

   2011

   1101 kr

   Lägg i varukorg

   3 state-of-the-art guides to understanding consumer behavior -- and leveraging it for higher retail profits Three books packed with up-to-the-minute insights into consumer behavior — and practical guidance on building more successful campaigns, products, formats, and experiences! Use innovative new …

2. 

   Smart Pricing

   How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitabilit

   Av Jagmohan Raju, Z. Zhang

   Häftad, 2015

   324 kr

   Lägg i varukorg

   In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer markets to business markets, and from U.S. to abroad, …