Jaideep Prabhu – författare

Climate change is disrupting humanity's most fundamental need: food. Are you ready for real solutions but frustrated by advice that feels dense, alarmist, or vague? Will We Go Hungry? cuts through the noise and moves beyond ideology - bridging the gap between high-tech solutions and regenerative approaches with evidence, not dogma. Drawing on decades of combined global experience in climate finance, marketing, and frugal innovation, the authors offer a clear-eyed analysis of both risks and opportunities. They translate complex science into actionable insights, weigh the pros, cons, and trade-offs of a full 'buffet' of solutions, and share real-world lessons from their acclaimed podcast. This is your guide to turning understanding into action. It will empower you to craft a resilient, tailored strategy that relies on ingenuity more than capital - and to galvanise your organisation to act with urgency.

"Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]."—The EconomistA frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured innovation processes. Jugaad Innovation argues the West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation. The authors show how in these emerging markets, jugaad (a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic growth and how Western companies can adopt jugaad innovation to succeed in our hypercompetitive world. Outlines the six principles of jugaad innovation: Seek opportunity in adversity, do more with less, think and act flexibly, keep it simple, include the margin, and follow your heartFeatures twenty case studies on large corporations from around the world—Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter & Gamble, PepsiCo, Tata Group, and more—that are actively practicing jugaad innovationThe authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and moreFilled with previously untold and engaging stories of resourceful jugaad innovators and entrepreneurs in emerging markets and the United StatesThis groundbreaking book shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West—and how to bring jugaad practices to their organizations.

CMI Management Book of the Year Award 2016With a Foreword by Paul Polman, CEO, Unilever. Frugal innovation is a way that companies can develop high-quality products and create more value with limited resources. In today's cost-constrained environment, companies in the developed economies are seeking new routes to long-term business success - while also appealing to cost-conscious and environmentally-aware consumers. With an estimated trillion-dollar global market for sustainable products, and with potentially huge cost savings to be gained, frugal innovation is revolutionising business and reshaping management thinking. This seminal book gives an overview of the principles, perspectives and techniques behind frugal innovation, connecting with key contemporary business concepts such as the sharing and circular economies and the maker movement. It offers a blueprint for leaders and managers in companies of all sizes and across all sectors on how to profit from doing business frugally.Based on the authors' six key principles of frugal innovation, and packed with targeted advice and recommendations for business functions such as R&D, operations, HR and sales, Frugal Innovation is a masterclass in the art of doing more with less.