Jamie Ward - Böcker

This engaging and cutting-edge text provides an accessible introduction to the complex methods and concepts of social neuroscience, with examples from contemporary research and a blend of different pedagogical features helping students to engage with the material, including essay questions, summary and key points, further reading suggestions, and links to online resources.Social neuroscience is a rapidly growing field which explains, using neural mechanisms, our ability to recognize, understand, and interact with others. Concepts such as trust, revenge, empathy, prejudice, and identity are now being explored and unraveled by neuroscientists. The third edition of this ground-breaking text has been thoroughly revised and expanded to reflect the growing volume of evidence and theories in the field. Notable additions include a greater emphasis on genetic influences, hormonal influences, and more detail on methods such as fNIRS, multivariate pattern analysis, and heart-based psychophysiological measures. This edition also provides new material on gender identity and sexuality, constructivist theories of emotion, compassion versus empathy, the dark triad, and altruistic punishment. The book is supported by a fully updated companion website, featuring student resources including lecture recordings, multiple choice questions, and useful web links, as well as PowerPoint slides for lecturers.Richly illustrated in attractive full-color, with figures, boxes, and ‘real-world’ implications of research, this text is the ideal introduction to the field for both undergraduate and postgraduate students in fields such as psychology and neuroscience.

This engaging and cutting-edge text provides an accessible introduction to the complex methods and concepts of social neuroscience, with examples from contemporary research and a blend of different pedagogical features helping students to engage with the material, including essay questions, summary and key points, further reading suggestions, and links to online resources.Social neuroscience is a rapidly growing field which explains, using neural mechanisms, our ability to recognize, understand, and interact with others. Concepts such as trust, revenge, empathy, prejudice, and identity are now being explored and unraveled by neuroscientists. The third edition of this ground-breaking text has been thoroughly revised and expanded to reflect the growing volume of evidence and theories in the field. Notable additions include a greater emphasis on genetic influences, hormonal influences, and more detail on methods such as fNIRS, multivariate pattern analysis, and heart-based psychophysiological measures. This edition also provides new material on gender identity and sexuality, constructivist theories of emotion, compassion versus empathy, the dark triad, and altruistic punishment. The book is supported by a fully updated companion website, featuring student resources including lecture recordings, multiple choice questions, and useful web links, as well as PowerPoint slides for lecturers.Richly illustrated in attractive full-color, with figures, boxes, and ‘real-world’ implications of research, this text is the ideal introduction to the field for both undergraduate and postgraduate students in fields such as psychology and neuroscience.

As little Edgar Curtis lay on his porch, he remarked to his mother how the noise of the rifle range was black, the chirp of the cricket was red, and the croak of the frog was bluish. Edgar, like many other people, has synesthesia - a fascinating condition in which music can have color, words can have taste, and time and numbers float through space. Everyone will be closely acquainted with at least 6 or 7 people who have synesthesia but you may not yet know who they are because, until very recently, synesthesia was largely hidden and unknown. Now science is uncovering its secrets and the findings are leading to a radical rethink about how our senses are organized. In this timely and thought-provoking book, Jamie Ward argues that sensory mixing is the norm even though only a few of us cross the barrier into the realms of synesthesia.How is it possible to experience color when no color is there? Why do some people experience touch when they see someone else being touched? Can blind people be made to see again by using their other senses? Why do scientists no longer believe that there are five senses? How does the food industry exploit the links that exist between our senses? Does synesthesia have a function? The Frog Who Croaked Blue explores all these questions in a lucid and entertaining way, making it fascinating reading for anyone with an interest in the intriguing workings of the mind.

As little Edgar Curtis lay on his porch, he remarked to his mother how the noise of the rifle range was black, the chirp of the cricket was red, and the croak of the frog was bluish. Edgar, like many other people, has synesthesia - a fascinating condition in which music can have color, words can have taste, and time and numbers float through space. Everyone will be closely acquainted with at least 6 or 7 people who have synesthesia but you may not yet know who they are because, until very recently, synesthesia was largely hidden and unknown. Now science is uncovering its secrets and the findings are leading to a radical rethink about how our senses are organized. In this timely and thought-provoking book, Jamie Ward argues that sensory mixing is the norm even though only a few of us cross the barrier into the realms of synesthesia.How is it possible to experience color when no color is there? Why do some people experience touch when they see someone else being touched? Can blind people be made to see again by using their other senses? Why do scientists no longer believe that there are five senses? How does the food industry exploit the links that exist between our senses? Does synesthesia have a function? The Frog Who Croaked Blue explores all these questions in a lucid and entertaining way, making it fascinating reading for anyone with an interest in the intriguing workings of the mind.

Standing at the junction of psychology, neuroscience, and biology, cognitive neuroscience seeks to provide brain-based accounts of mental functions such as language, memory, perception, action, emotions, and decision-making. Its emergence as a coherent discipline came about relatively recently through the amalgamation of techniques that had already been in existence (such as research into the effects of brain lesion on cognition, and electrical recordings of the brain) with newly established techniques (principally brain-imaging methods), originally developed for medical diagnostic purposes.As cognitive neuroscience flourishes as never before, this new title in Psychology Press’s Major Works series, Critical Concepts in Psychology, meets the need for an authoritative reference work to make sense of the subject’s already vast literature and the continuing explosion in research output. Edited by a prominent scholar, and the author of the field’s leading student textbook, Cognitive Neuroscience is a four-volume collection of foundational and contemporary contributions.The four volumes are divided into eight principal sections: History, Methods, and Key Concepts; Developmental Cognitive Neuroscience; Perception and Attention; Action; Learning and Memory; Language; Executive Functions and Decision-Making; and Emotions and Social Neuroscience. The collection is also fully indexed and has a comprehensive introduction, newly written by the editors, which places the collected material in its historical, intellectual, and practical context. It is an essential work of reference and is destined to be valued by scholars and students of cognitive neuroscience as a vital one-stop research tool.

Reflecting recent changes in the way cognition and the brain are studied, this thoroughly updated fifth edition of this bestselling textbook provides a comprehensive and student-friendly guide to cognitive neuroscience. Jamie Ward provides an easy-to-follow introduction to neural structure and function, as well as all the key methods and procedures of cognitive neuroscience, with a view to helping students understand how they can be used to shed light on the neural basis of cognition.The book presents a comprehensive overview of the latest theories and findings in all the key topics in cognitive neuroscience, including vision, hearing, attention, memory, speech and language, executive function, social and emotional behavior, and developmental neuroscience. Throughout, case studies, newspaper reports, everyday examples, and student-friendly pedagogy are used to help students understand the more challenging ideas that underpin the subject. This edition features expanded coverage of consciousness, a combined chapter on literacy and numeracy, and increased coverage of brain networks and computational approaches.Written in an engaging style by a leading researcher in the field and presented in full color including numerous illustrative materials, this book will be invaluable as a core text for undergraduate modules in cognitive neuroscience. It can also be used as a key text on courses in cognition, cognitive neuropsychology, biopsychology, or brain and behavior. Those embarking on research will find it an invaluable starting point and reference.This textbook is supported by an extensive collection of free digital resources for students and instructors, including lectures by leading researchers, links to key studies and interviews, multiple-choice questions, and interactive flashcards to test your knowledge. Visit the Instructor & Student Resources website at routledgelearning.com/wardcognitiveneuroscience.

Reflecting recent changes in the way cognition and the brain are studied, this thoroughly updated fifth edition of this bestselling textbook provides a comprehensive and student-friendly guide to cognitive neuroscience. Jamie Ward provides an easy-to-follow introduction to neural structure and function, as well as all the key methods and procedures of cognitive neuroscience, with a view to helping students understand how they can be used to shed light on the neural basis of cognition.The book presents a comprehensive overview of the latest theories and findings in all the key topics in cognitive neuroscience, including vision, hearing, attention, memory, speech and language, executive function, social and emotional behavior, and developmental neuroscience. Throughout, case studies, newspaper reports, everyday examples, and student-friendly pedagogy are used to help students understand the more challenging ideas that underpin the subject. This edition features expanded coverage of consciousness, a combined chapter on literacy and numeracy, and increased coverage of brain networks and computational approaches.Written in an engaging style by a leading researcher in the field and presented in full color including numerous illustrative materials, this book will be invaluable as a core text for undergraduate modules in cognitive neuroscience. It can also be used as a key text on courses in cognition, cognitive neuropsychology, biopsychology, or brain and behavior. Those embarking on research will find it an invaluable starting point and reference.This textbook is supported by an extensive collection of free digital resources for students and instructors, including lectures by leading researchers, links to key studies and interviews, multiple-choice questions, and interactive flashcards to test your knowledge. Visit the Instructor & Student Resources website at routledgelearning.com/wardcognitiveneuroscience.

On a daily basis, public relations practitioners are tasked with making ethical decisions, such as advising a client to fully disclose a corporate relationship or advocating for honesty when working with the media.A Practical Guide to Ethics in Public Relations is designed for courses in contemporary studies of public relations and communications. This text highlights the delicate balance required to navigate the values and demands implicit to the field of public relations and those that underlie society as a whole. Students are encouraged to examine their own values and compare them to those commonly encountered in a professional setting.Brimming with case studies, practitioner advice, practical ethical dilemmas, and popular culture references, A Practical Guide to Ethics in Public Relations is the ideal text for students grappling with the inevitable ethical dilemmas that arise in professional public relations.

Veteran Friendships across Lifetimes: Brothers and Sisters in Arms seeks to add to the larger conversation about the “band of brothers” phenomenon by focusing on stories of survival after service members return home. Based on five years of research, including in-depth interviews with fifty servicemen and women, this book explores the interrelationship between camaraderie and contentment. Ward specifically looks at how military friendships translate from the battlefield into civilian life and how these friendships assist soldiers in gaining peace with the past, happiness in the present, and hope for the future. This text uses the themes of strength, kinship, and resilience to discuss the bonds and friendships that are created and maintained despite the savagery of the wartime experience.