Jasper Morrison – författare

Jasper Morrison is one of the most influential product and furniture designers in the world today. Known for his “Super Normal” approach to design, he looks to find the exceptional in the world of the ordinary. Morrison’s designs are defined by beguiling simplicity, ready familiarity and a distinct playfulness. These same qualities come to the fore in A Book of Things, a collection of projects across the broad spectrum of his activities that pairs thoughtful photographs with the designer’s succinct and characterful texts.A Book of Things is a guide to Morrison’s intense examination of the world of things that accompany our lives and shape our environment.

The designers Jasper Morrison and Naoto Fukasawa have compiled 204 everyday objects in search of -super normal design-: alongside examples of anonymous design like the Swiss Rex vegetable peeler or a simple plastic bag, there are design classics like Marcel Breuer's tubular steel side table, Dieter Ram's 606 shelving system, or Joe Colombo's Optic alarm clock of 1970.

What feeds the inspiration of the designer? Observation. In Jasper Morrison's collection of pictures, the icons of design history meet up with the unassuming projects of everyday life, and curious findings with the archetypes of modernism. Every picture tells a story nad creates a new one in juxtaposition with its neighbour - without words, in the language of form. Morrison responds to the arbitrariness of form with simplicity and complexity, poetry and humour in a repetoire of compelling designs "a world without words" is a school of seeing that addresses designers and consumers alike, who wish to explore the universe of goods.

Just what is it that catches the eye, and why? What's the significance of a broken flowerpot, a pair of identical tables side by side, a garden hose wrapped around an old car wheel? In this collection of photo essays, the famous designer Jasper Morrison examines and imagines the life behind a series of seemingly ordinary situations. AUTHOR: Jasper Morrison was born in London in 1959, and graduated in Design at Kingston Polytechnic Design School and the Royal College of Art in London, with a year at Berlin's HdK. In 1986 he set up an Office for Design in London. 1994, began a consultancy with Ustra, the Hanover transport authority, designing a bus shelter, and in 1995 the new Hanover tram. In 2001 elected as a Royal Designer for Industry. In 2003 a branch office was opened in Paris. Jasper Morrison Ltd. design for a wide-ranging customers base including: Alessi (Italy), Cappellini (Italy) Flos (Italy), Magis (Italy), Rowenta (France), Vitra, (Switzerland). 2004, began consultancies with Samsung (Korea), Muji (Japan), Ideal Standard (UK) and Olivetti (Italy). 2005, founding of Super Normal with Naoto Fukasawa. In June 2006, first Super Normal exhibition in Tokyo. 2009 opening of the Jasper Morrison Limited Shop in London. 37 illustrations