Jimmy Cockerton – författare

Do you want to start your own business but can’t risk leaving your job? This book is for people who dream of starting their own business but don’t dare or can't risk quitting their jobs. You’ll learn a lot about running a business and about yourself throughout this journey. It’s all about starting with small steps and building as little as possible. The five phases take you from brainstorming your idea in a week to taking your first customers within just a few days.

The 5-step BUILD method helps move from idea to full-time business. Practical exercises called BUILD Blocks help you act immediately. Go/no-go checkpoints after each phase reflect on the merit of your business idea and decide. Tools, templates, strategies, and real-world examples of how to use your existing job to start a business. Build your confidence and learn shortcuts to develop your side hustle.

No-Risk Side Hustle isn’t a book you simply read from cover to cover. It’s a book with tools, templates, strategies, and real-world examples. By following the steps and checkpoints, you’ll validate your idea, reduce risk, and win your first customer. This gives you confidence, clarity, and traction while you keep the security of your job. Ideal for people who dream of starting their own business without quitting their jobs.