Joanne Lipman – författare

Going beyond the message of Lean In and The Confidence Code, Gannett’s Chief Content Officer contends that to achieve parity in the office, women don’t have to change—men do—and in this inclusive and realistic handbook, offers solutions to help professionals solve gender gap issues and achieve parity at work.

Companies with more women in senior leadership perform better by virtually every financial measure, and women employees help boost creativity and can temper risky behavior—such as the financial gambles behind the 2008 economic collapse. Yet in the United States, ninety-five percent of Fortune 500 chief executives are men, and women hold only seventeen percent of seats on corporate boards. More men are reaching across the gender divide, genuinely trying to reinvent the culture and transform the way we work together. Despite these good intentions, fumbles, missteps, frustration, and misunderstanding continue to inflict real and lasting damage on women’s careers.

What can the Enron scandal teach us about the way men and women communicate professionally? How does brain circuitry help explain men’s fear of women’s emotions at work? Why did Kimberly Clark blindly have an all-male team of executives in charge of their Kotex tampon line? In That’s What She Said, veteran media executive Joanne Lipman raises these intriguing questions and more to find workable solutions that individual managers, organizations, and policy makers can employ to make work more equitable and rewarding for all professionals.

Filled with illuminating anecdotes, data from the most recent relevant studies, and stories from Lipman’s own journey to the top of a male-dominated industry, That’s What She Said is a book about success that persuasively shows why empowering women as true equals is an essential goal for us all—and offers a roadmap for getting there.

The ultimate guide to mastering change and successfully reinventing how you live, work, and lead

“Filled with useful ideas for rethinking your next steps.” —Adam Grant

The profound disruptions of recent years have sparked a collective reckoning. We reprioritized our lives, and reordered how we envisioned the future. Businesses were forced to pivot, while leaders scrambled to rethink their roles. There has been an unprecedented global reset. But in truth, almost everyone goes through this kind of reappraisal at least once in their life—and probably more often than that. Whatever the catalyst, it prompts in us the urgent need to pivot, to ask the question:

What’s next—and how do I get there?

In Next!, bestselling author and journalist Joanne Lipman distills hundreds of personal interviews along with the latest scientific research to answer just this question. Through irresistible storytelling, she takes us inside successful career reinventions (ad executive to bestselling novelist; stay-at-home mom to CEO) and astonishing business transformations (wait until you hear what Play-Doh and Viagra have in common). From the laboratories of neuroscientists to the boardrooms of Fortune 500 companies, to the frontlines of the social justice movement, Lipman explores how and why these transformations succeed.

At its heart, Next! offers a thrilling argument: by harnessing the science and understanding the process, we can better understand how to reinvent that new career, change the direction of our lives, or inspire innovation in our organizations. This book provides a toolkit that shows how to make meaningful transitions—large or small—and to figure out for ourselves what’s Next!

A FINANCIAL TIMES BUSINESS BOOK OF THE MONTH''Urgently needed'' Charles Duhigg, bestselling author of THE POWER OF HABIT and SMARTER''Attention, good guys: this book is for you'' Adam Grant, bestselling author of ORIGINALS and OPTION B with Sheryl Sandberg ''I know what you''re thinking: ''Not another career guide-cum-manifesto, telling us to "woman up" and demand more money.'' But that isn''t what Lipman says. Instead, she uses data, reams of it, to expose how the system is rigged against women. She then calls for men to join the fight to make the workplace more equal'' SUNDAY TIMES STYLE MAGAZINEWomen spend their working lives adapting to an environment set up for men, by men: from altering the way they speak to changing the clothes they wear to power posing. But still the gender gap persists. And once you see it - women being overlooked, interrupted, their ideas credited to men - it''s impossible to ignore. But it needn''t be this way.Diving deep into the wide range of government initiatives, corporate experiments and social science research Joanne Lipman offers fascinating new revelations about the way men and women work culled from the Enron scandal, from brain research, from transgender scientists and from Iceland''s campaign to ''feminise'' an entire nation. Packed with fascinating and entertaining examples - from the woman behind the success of Tupperware to how Google reinvented its hiring process - That''s What She Said is a rallying cry to both men and women to finally take real steps towards closing the gender gap.Previously published as WIN WIN: When Business Works for Women, It Works for Everyone