Joe Hair – författare
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7 produkter
Bundle: MKTG, 13th + MindTap, 1 term Printed Access Card
Av Charles Lamb, Joe Hair m. fl.
2020
1013 kr
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Learn Marketing YOUR Way with MKTG and MindTap! MKTG’s easy-reference, paperback textbook presents course content through visually engaging chapters. Read or listen to your textbook, complete assignments, and study, all in one place. Track your scores and stay motivated toward your goals. Whether …
MKTG
Av Charles Lamb, Joe Hair m. fl.
Häftad, 2020
859 kr
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MKTG from 4LTR Press connects students to the principles of marketing—bringing them to life through timely examples showing how they’re applied at the world’s top companies every day.
MKTG
Av Charles Lamb, Joe Hair m. fl.
Häftad, 2024
840 kr
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Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timely examples help students better understand and apply marketing principles. A user-friendly design makes it easy to navigate and comprehend key concepts. …
Advanced Issues in Partial Least Squares Structural Equation Modeling
Av Joe Hair, Marko Sarstedt m. fl.
Häftad, 2024
894 kr
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The Second Edition of Advanced Issues in Partial Least Squares Structural Equation Modeling offers a straightforward and practical guide to PLS-SEM for users ready to go further than the basics of A Primer on Partial Least Squares Structural Equation Modeling , Third Edition . Even in this advanced …
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Av Joe Hair, G. Tomas M. Hult m. fl.
Häftad, 2026
921 kr
Kommande
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach. The authors use their teaching experience to communicate the fundamentals of PLS-SEM with limited emphasis on equations and symbols, relying on …
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Av Joe Hair, G. Tomas M. Hult m. fl.
Häftad, 2016
1031 kr
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With applications using SmartPLS —the primary software used in partial least squares structural equation modeling (PLS-SEM)—this practical guide provides concise instructions on how to use this evolving statistical technique to conduct research and obtain solutions. Featuring the latest research, …
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Av Joe Hair, G. Tomas M. Hult m. fl.
Häftad, 2021
901 kr
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The third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach in clear language. Authors Joseph H. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt use their years of …