John Abram – författare

Visar alla böcker från författaren John Abram. Handla med fri frakt och snabb leverans.

2 produkter

1. 

   Seven Myths of Customer Management

   How to be Customer-Driven Without Being Customer-Led

   Av John Abram, Paul Hawkes

   Inbunden, 2003

   573 kr

   Lägg i varukorg

   In this lively and readable book, the authors argue that in recent years far too much has been made of customer satisfaction, and that this has come at the expense of hard-edged consumerism. Whether or not "the customer is king," the first rule of business is to make money. Pragmatic and practical, …

2. 

   Seven Myths of Customer Management

   How to be Customer-Driven Without Being Customer-Led

   Av Paul Hawkes, John Abram

   E-bok, 2005

   672 kr

   Lägg i varukorg

   In this lively and readable book, the authors argue that in recent years far too much has been made of customer satisfaction, and that this has come at the expense of hard-edged consumerism. Whether or not "the customer is king," the first rule of business is to make money. Pragmatic and practical, …