John Care – författare
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2 produkter
Mastering Technical Sales: The Sales Engineer's Handbook, Fourth Edition
Av John Care
Inbunden, 2022
1025 kr
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This bestselling book -- now in its Fourth Edition – has become the gold standard for Sales Engineers, who engage on the technical side of the sales and buying process and are the people who know how everything works. It helps you navigate a complex and ever-changing technical sales environment and …
Mastering Technical Sales: The Sales Engineer's Handbook, Third Edition
Av Aron Bohlig, John Care
Inbunden, 2014
1224 kr
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Every high-tech sales team today has technical pros on board to "explain how things work," and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the …