Kathryn A. Kleppinger - Böcker

Branding the Beur Author focuses on the mainstream media promotion of literature written by the descendants of North African immigrants to France (often called beurs). These conversations between journalists and ‘beur’ authors delve into contemporary debates such as the explosion of racism in the 1980s and the purported role of Islam in French society in the 1990s. But the interests of journalists looking for sensational subject matter also heavily shape the promotion and reception of these novels: only the ‘beur’ authors who employ a realist style to write about the challenges faced by the North African immigrant population in France—and who engage on-air with French identity politics and immigration—receive multiple invitations to participate in interviews. Previous scholarship has taken a necessary first step by analyzing the social and political stakes of this literature (using labels such as ‘beur’ and/or ‘banlieue,’ to designate its urban, economically distressed setting), but the book argues that we must move beyond this approach because it reproduces the selection criteria deployed by the media that determine which books receive the most commercial and critical support. By demonstrating how minority-based literary labels such as ‘francophone’ and ‘postcolonial’ are always already defined by the socio-political context in which books are published and promoted, the book establishes that these labels are tautological and cannot reflect the thematic and stylistic richness of beur (and other minority) production in France.

Post-Migratory Cultures in Postcolonial France offers a critical assessment of the ways in which French writers, filmmakers, musicians and other artists descended from immigrants from former colonial territories bring their specificity to bear on the bounds and applicability of French republicanism, “Frenchness” and national identity, and contemporary cultural production in France. In mobilizing a range of approaches and methodologies pertinent to their specialist fields of inquiry, contributors to this volume share in the common objective of elucidating the cultural productions of what we are calling post-migratory (second- and third-generation) postcolonial minorities.The volume provides a lens through which to query the dimensions of postcoloniality and transnationalism in relation to post-migratory postcolonial minorities in France and identifies points of convergence and conversation among them in the range of their cultural production. The cultural practitioners considered query traditional French high culture and its pathways and institutions; some emerge as autodidacts, introducing new forms of authorship and activism; they inflect French cultural production with different ‘accents’, some experimental and even avant-garde in nature. As the volume contributors show, though post-migratory postcolonial minorities sometimes express dis-settlement, they also provide an incisive view of social identities in France today and their own compelling visions for the future.

Branding the Beur Author focuses on the mainstream media promotion of literature written by the descendants of North African immigrants to France (often called beurs). These conversations between journalists and ‘beur’ authors delve into contemporary debates such as the explosion of racism in the 1980s and the purported role of Islam in French society in the 1990s. But the interests of journalists looking for sensational subject matter also heavily shape the promotion and reception of these novels: only the ‘beur’ authors who employ a realist style to write about the challenges faced by the North African immigrant population in France—and who engage on-air with French identity politics and immigration—receive multiple invitations to participate in interviews. Previous scholarship has taken a necessary first step by analyzing the social and political stakes of this literature (using labels such as ‘beur’ and/or ‘banlieue,’ to designate its urban, economically distressed setting), but the book argues that we must move beyond this approach because it reproduces the selection criteria deployed by the media that determine which books receive the most commercial and critical support. By demonstrating how minority-based literary labels such as ‘francophone’ and ‘postcolonial’ are always already defined by the socio-political context in which books are published and promoted, the book establishes that these labels are tautological and cannot reflect the thematic and stylistic richness of beur (and other minority) production in France.