Laurie C. Grand - Böcker
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2 produkter
2 produkter
871 kr
Skickas inom 7-10 vardagar
All the tools you need to advertise and market your practice The Therapist's Advertising and Marketing Kit is an invaluable collection of ready-to-use marketing and advertising materials designed specifically for mental health professionals looking to manage and grow their practice. Designed to help everyone from the new to the more experienced practitioner, this unique, timesaving resource will help you successfully build your practice, showing you how to develop an effective marketing plan and presenting guidelines for creating numerous kinds of powerful marketing and advertising materials, including:* Yellow page, newspaper, and magazine ads* Flyers and brochures* Postcards and card packs* Press releases and public service announcements* Stationery and business cards* Radio and TV ad scripts* Web pages A unique benefit of this book is the enclosed CD-ROM, which includes a portfolio of actual samples of all the contents--including the Web sites--formatted in Microsoft Word. This makes the process even easier for busy practitioners--you can choose the ones you like best, customize them to your needs, and put them to work immediately for your practice. Now it's easier than ever to design a marketing effort that maximizes your practice's visibility, thanks to The Therapist's Advertising and Marketing Kit--a resource no psychologist, social worker, therapist, counselor, or any other mental health professional can afford to be without.
Del 1 - Getting Started
Getting Started in Private Practice
The Complete Guide to Building Your Mental Health Practice
Häftad, Engelska, 2004
619 kr
Skickas inom 7-10 vardagar
All the tips and tools you need to build a successful mental health practice from the ground up Many mental health professionals currently working for group practices, hospitals, and private or government agencies have both the skills and the drive to become solo practitioners. But how and where do you begin? Getting Started in Private Practice is a reliable reference that offers the comprehensive information and armchair motivation you need to establish and build your own practice from the ground up. User-friendly and full of helpful tips, this handy book provides you with tools and techniques for starting and maintaining a thriving private practice, including information on:* Discovering your ideal practice* Creating a business plan* Financing your start-up* Setting fees* Setting up shop and measuring results* Minimizing risk* Managing managed care* Marketing your practice* Generating referrals* Utilizing additional print, Web, and organizational resources From major concerns such as ethics and liability to day-to-day matters like selecting stationery and business cards, Getting Started in Private Practice puts the best solutions at your fingertips. Whether you're a recent graduate or a seasoned pro, this invaluable resource will help you minimize the uncertainty of establishing a solo practice while maximizing the rewards.