Lawrence T. Orcher - Böcker

Conducting Research prepares students to conduct their first empirical research study, with quantitative and qualitative methods covered in detail. The emphasis is on providing practical, easy-to-follow advice on how to conduct a first research project.This book walks students through each step of the research process, from selecting a research topic and participants to analysing data and presenting research findings. Notably, the third edition places a heightened emphasis on digital social science research methods, encompassing both quantitative and qualitative methodological approaches. The primary focus is on providing practical and easily comprehensible guidance for successfully executing an empirical project for a research methods and design course. The updated real research examples serve to exemplify the application of research principles in an empirical social science research context, further enhancing the students' preparedness for their research project. Furthermore, the inclusion of enhanced online resources for both students and instructors renders this an ideal text for social sciences courses in multiple disciplines such as sociology, psychology, education and healthcare.With online resources for students and instructors, this is the ideal text across the social sciences, such as sociology, psychology, healthcare and education.New to this edition:A new chapter on digital social science methods incorporating both quantitative and qualitative research methodologiesA new chapter on research ethics to support the foundations of research knowledgeAll-new support materials available online for instructors and students

Conducting Research prepares students to conduct their first empirical research study, with quantitative and qualitative methods covered in detail. The emphasis is on providing practical, easy-to-follow advice on how to conduct a first research project.This book walks students through each step of the research process, from selecting a research topic and participants to analysing data and presenting research findings. Notably, the third edition places a heightened emphasis on digital social science research methods, encompassing both quantitative and qualitative methodological approaches. The primary focus is on providing practical and easily comprehensible guidance for successfully executing an empirical project for a research methods and design course. The updated real research examples serve to exemplify the application of research principles in an empirical social science research context, further enhancing the students' preparedness for their research project. Furthermore, the inclusion of enhanced online resources for both students and instructors renders this an ideal text for social sciences courses in multiple disciplines such as sociology, psychology, education and healthcare.With online resources for students and instructors, this is the ideal text across the social sciences, such as sociology, psychology, healthcare and education.New to this edition:A new chapter on digital social science methods incorporating both quantitative and qualitative research methodologiesA new chapter on research ethics to support the foundations of research knowledgeAll-new support materials available online for instructors and students

• Prepares students to conduct their first empirical research study, with quantitative and qualitative methods covered in detail. Common features as well as differences between the two research approaches are explored.• While theoretical material is included, the emphasis is on providing practical, easy-to-follow advice on how to conduct a first research project. • Unlike most texts with hypothetical examples, this text—with real examples written by a variety of published researchers—makes research methods come alive. Students see how research methods are used to explore important, contemporary problems.• Factual Questions at the end of each chapter help students review key concepts covered in the chapters. • Questions for Discussion encourage students to consider specific techniques and strategies that they might use while conducting their research.

• The detailed step-by-step directions make it ideal for use by students who are conducting their first research project. • The large number of examples throughout the text makes the steps in conducting a survey clear and easy to follow. • Covers only methods that are realistic for use by students who are conducting a survey within a single semester. • For data analysis, the emphasis is on the use of basic statistics, with the computation of a small number of descriptive statistics illustrated. Easy-to-calculate margins of error are also illustrated. • The firsthand experience of conducting a survey as a term project helps students understand both the contributions and limitations of survey research methods.• Successfully conducting a term-project survey can give students the confidence to work on more elaborate studies in the future, such as research for a master’s degree project.