Leon H. Mayhew – författare
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3 produkter
Talcott Parsons on Institutions and Social Evolution
Selected Writings
Av Talcott Parsons, Leon H. Mayhew
Häftad, 1985
402 kr
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Talcott Parsons is regarded, by admirers and critics alike, as a major creator of the sociological thought of our time. Despite the universal recognition of his influence, however, Parsons's thought is not well understood, in part because his work presents the reader with almost legendary …
The New Public
Professional Communication and the Means of Social Influence
Av Leon H. Mayhew, Steven Seidman m. fl.
Inbunden, 1997
1856 kr
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Professional specialists, using market research and promotional campaigns, have come to dominate public communication. The modern public of the Enlightenment, based on free discussion, has, in Leon Mayhew's terms, been replaced by a 'New Public,' subject to mass persuasion through systematic …
The New Public
Professional Communication and the Means of Social Influence
Häftad, 1997
495 kr
Lägg i varukorg
Professional specialists, using market research and promotional campaigns, have come to dominate public communication. The modern public of the Enlightenment, based on free discussion, has, in Leon Mayhew's terms, been replaced by a 'New Public,' subject to mass persuasion through systematic …