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Coffee Consumption and Industry Strategies in Brazil
A Volume in the Consumer Science and Strategic Marketing Series
Av Eduardo Eugenio Spers, Luciana Florencio de Almeida
E-bok, 2019
3208 kr
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Coffee Consumption and Industry Strategies in Brazil, the latest release in the Consumer Science and Strategic Marketing series, provides an overview of the coffee sector, focusing on marketing strategies, consumer behavior, and strategies for transforming coffee consumption, production and …
