Lukas Zimmer – författare
Visar alla böcker från författaren Lukas Zimmer. Handla med fri frakt och snabb leverans.
2 produkter
Consumer Responses to Corporate Responsibility and Branding
The Roles of Multinational Corporations’ Media Investments, National Institutions and Internet Penetration
Av Lukas Zimmer
Häftad, 2025
1525 kr
Lägg i varukorg
Lukas Zimmer investigates consumer responses to corporate responsibility and branding in an international context, providing new and important insights for research and practice. He analyzes how multinational corporations can benefit from consumer-perceived corporate social responsibility in …
Consumer Responses to Corporate Responsibility and Branding
The Roles of Multinational Corporations’ Media Investments, National Institutions and Internet Penetration
Av Lukas Zimmer
E-bok, 2025
1670 kr
Lägg i varukorg
Lukas Zimmer investigates consumer responses to corporate responsibility and branding in an international context, providing new and important insights for research and practice. He analyzes how multinational corporations can benefit from consumer-perceived corporate social responsibility in …