Lynne Gross – författare

Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!

This book describes five generations that emanated from Germany and Italy. It is based on research through ancestry.com and other internet sources as well as interviews with relatives and discoveries in long-forgotten closets and scrapbooks. It includes tales of immigration, settling, and dealing with success and failures. The people depicted are hard-working, most of them in steel-related industries in Pittsburgh, Pennsylvania. In addition to chapters on each of the four branches of the author''s heritage, there are chapters that deal with the research process.

Summary: Branching Out and Taking Risks in the 1980s includes 72 illustrated stories, sprung from the pages of the author’s diaries, which she has kept since she was 10 years old. Most of the stories are based in the Los Angeles area of California while others are located in countries where she taught or consulted. They incorporate historical facts and sociological commentary on such subjects as: advisory boards, aerospace, Alaska, anniversaries, associations, Australia, awards, cable TV, cars, China, Europe, food, friends, Guyana, houses, Malaysia, Mexico, New Zealand, Olympics, parties, South Africa, Swaziland, teaching, traveling, TV Academy, TV production, universities, weddings, women’s issues, and writing.

Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors'' experiences, and 250+ illustrations!

Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors'' experiences, and 250+ illustrations!