Lynne Pepall – författare
Visar alla böcker från författaren Lynne Pepall. Handla med fri frakt och snabb leverans.
6 produkter
Industrial Organization
Contemporary Theory and Empirical Applications
Av Lynne Pepall, Dan Richards m. fl.
Häftad, 2014
2501 kr
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Pepall's Industrial Organization: Contemporary Theory and Empirical Applications, 5th Edition offers an accessible text in which topics are organized in a manner that motivates and facilitates progression from one chapter to the next. It serves as a complete, but concise, introduction to modern …
Microeconomics for Dummies, U.S. Edition
Av Lynne Pepall, Peter Antonioni
Häftad, 2016
312 kr
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Microeconomics for Dummies, 2nd U.S. Edition
Av Lynne Pepall, Manzur Rashid
Häftad, 2026
330 kr
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Advertising and the Marketplace
An Economics Perspective
Inbunden, 2021
1987 kr
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This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms' advertising strategies are informative, persuasive or add value to the product advertised. The book explains in detail empirical methodologies used to identify the impact of …
Advertising and the Marketplace
An Economics Perspective
E-bok, 2021
529 kr
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This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms'' advertising strategies are informative, persuasive or add value to the product advertised. The book explains in detail empirical methodologies used to identify the impact of …
Advertising and the Marketplace
An Economics Perspective
Häftad, 2021
552 kr
Lägg i varukorg
This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms' advertising strategies are informative, persuasive or add value to the product advertised. The book explains in detail empirical methodologies used to identify the impact of …