Marcella Kelly - Böcker
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Learn business in the way that's best for you with Kelly/Williams' BUSN, 12E and online resources from 4LTR Press. Visually-driven and current, this edition integrates even more of today's latest examples within an interesting narrative approach. Updated content covers key business concepts while remaining brief. You see the impact of COVID-19 on businesses and individuals. New and updated chapter examples and feature boxes highlight real companies and business challenges, such as Netflix finances, GameStop stock, accounting fraud at China's Luckin' Coffee and cash budgets for PlayStation 5 and other gaming consoles. You can study "on the go" with unique, tear-out Review Cards and chapters you can read or listen to. Learn on your terms as you use BUSN MindTap with the printed text or on its own. New online activities, cases, videos and quizzes help you prepare for exams. You can even track your scores to know where to focus study efforts. Cengage Infuse online study tools are also available to master content.
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"BUSN," 13th Edition, is built for you. It breaks down key business concepts in a way that’s clear, engaging and easy to apply. You’ll explore real-world examples like how Nvidia started in a Denny’s, why AI is changing the way businesses operate and how everyday decisions, like using apps to automate your finances, connect to what you’re learning. With a visual, story-driven format and tools designed to match how you study, this book helps you stay focused, think critically and succeed in your business course.