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ROLE OF CREATIVITY IN THE MANAGEMENT OF INNOVATION, THE: STATE OF THE ART AND FUTURE RESEARCH OUTLOOK
Av Brem Alexander, Alexander Brem m. fl.
Inbunden, 2017
2079 kr
Lägg i varukorg
The effective management of innovation is integral to the development of any business. This book provides a collection of articles dealing with creativity in the context of innovation management from an interdisciplinary perspective of business, psychology and engineering. It takes papers from a …