Mark Cook – författare

The challenge: achieve high-level growth on an annual basis.

Every sales professional faces it. Mark Cook, a growth leadership consultant for leading performance improvement company O.C. Tanner, called on top sales earners at leading organizations worldwide to discover their secrets for sales success. The results revealed trailblazing strategies for dramatic growth--which can be repeated by salespeople at any level and used to lead sales and support teams in any industry.

Sales Blazers explores these eight advanced strategies that Cook observed in “Sales Blazers” across the board at Fortune 500 and Inc. 500 companies. Pulling from his experience as a sales leader in the trenches, Cook reveals how these sales leaders use each breakthrough strategy to consistently outperform trends and their competition—creating extraordinary growth. He outlines the “Sales Blazer Method,” which encompasses the eight strategies common to all top earners. You’ll see how effective sales leaders:

He also outlines the “Sales Blazer Method,” which encompasses the eight strategies common to all top earners. You''ll see how effective sales leaders:

1. Start with a clean bill of health to increase selling time

2. Spark a performance pursuit to influence and motivate

3. Get the Express Pass to accelerate relationships and beat the competition

4. Play your depth chart to align strengths and engage broader talent

5. Activate expectations to reach this quarter''s goals

6. Coach like a professional to strengthen your advisory role

7. Offer RSVP feedback to achieve better results

8. Heighten reward potency to increase momentum

Used in concert, these strategies help you prepare more effectively, and improve your ability to lead and achieve goal-shattering results year after year.

Hydrocarbon Exploration and Production, Second Edition is a comprehensive and current introduction to the upstream industry, drawing together the many inter-disciplinary links within the industry. It presents all the major stages in the life of an oil or gas field, from gaining access to opportunity, through exploration, appraisal, development planning, production, and finally to decommissioning. It also explains the fiscal and commercial environment in which oil and gas field development takes place.

The book is written for industry professionals who wish to be better informed about the basic technical and commercial methods, concepts and techniques used in the upstream oil and gas business. The authors are the founders of TRACS International, a company which has provided training and consultancy in Exploration and Production related issues for many clients world-wide since 1992.

Originally published in 1979, Perceiving Others is an excellent, short introduction to the area of social psychology known as ‘person perception’, ‘social perception’ or ‘impression formation’ – how people interpret each others’ moods, predict each others’ behaviour and sum up each others’ characters. The way people see each other determines the way they behave towards each other making the study of ‘person perception’ essential to the understanding of social behaviour.

Mark Cook poses three questions about how people form opinions of others: what are the processes involved, what information is used and how, and how accurate are they? He provides an answer to these questions in the three main sections of the book, giving a comprehensive survey of the theory and research arising from the issues involved. The topics covered include the meaning of trait descriptions, intuition, social skill and non-verbal communication, the impression formation paradigm, stereotypes, implicit personality theories, attribution theory, Cronbach’s components and psychiatric diagnosis. By drawing many of his illustrations from everyday encounters, the author effectively bridges the gap between theory and reality to create a thoroughly readable and comprehensible study.

Life becomes difficult for the judges of others when they are presented with a number of facts about someone which all point in different directions, or which point in no direction at all. Originally published in 1984, this volume brings together research on four major issues involved in judging people: the relationship between person perception and personality; inference from multiple cues; methodology of measuring accuracy of perception; and selection for employment.

These issues are not only of increasing importance in the study of psychology today, they are also of central relevance to social and business conduct. This edited collection will be a valuable resource for the student of either.

Originally published in 1979, Perceiving Others is an excellent, short introduction to the area of social psychology known as ‘person perception’, ‘social perception’ or ‘impression formation’ – how people interpret each others’ moods, predict each others’ behaviour and sum up each others’ characters. The way people see each other determines the way they behave towards each other making the study of ‘person perception’ essential to the understanding of social behaviour.

Mark Cook poses three questions about how people form opinions of others: what are the processes involved, what information is used and how, and how accurate are they? He provides an answer to these questions in the three main sections of the book, giving a comprehensive survey of the theory and research arising from the issues involved. The topics covered include the meaning of trait descriptions, intuition, social skill and non-verbal communication, the impression formation paradigm, stereotypes, implicit personality theories, attribution theory, Cronbach’s components and psychiatric diagnosis. By drawing many of his illustrations from everyday encounters, the author effectively bridges the gap between theory and reality to create a thoroughly readable and comprehensible study.

Life becomes difficult for the judges of others when they are presented with a number of facts about someone which all point in different directions, or which point in no direction at all. Originally published in 1984, this volume brings together research on four major issues involved in judging people: the relationship between person perception and personality; inference from multiple cues; methodology of measuring accuracy of perception; and selection for employment.

These issues are not only of increasing importance in the study of psychology today, they are also of central relevance to social and business conduct. This edited collection will be a valuable resource for the student of either.

This is a fully updated edition of Personnel Selection, a seminal text on the psychometric approach to personnel selection by a noted expert in the field.

This is a fully updated edition of Personnel Selection, a seminal text on the psychometric approach to personnel selection by a noted expert in the field.