Mark S. Elliott – författare

If you are thinking about leaving the rat race to run your own pub, but don't know how to go about it, this book is for you. How to Run a Successful Pub provides you with all the information and advice you need to make your dream a reality. It will help you to: FIND YOUR IDEAL PUB PLAN AND SET UP YOUR BUSINESS TARGET YOUR CUSTOMERS MAKE MORE MONEY CONTROL YOUR SALES MAXIMISE YOUR PROFITS This book is packed with practical, up-to-date advice on marketing, managing staff, bookkeeping, licensing law, food, fruit machines, raising finance and the necessary regulations.Contents: Acknowledgments; Preface; 1. All about you; 2. What kind of pub?; 3. Finding the right pub; 4. Funding the business; 5. Licensing law; 6. Planning for success; 7. Applying for a tenancy or new lease; 8. Buying a freehold property; 9. Professional services; 10. Business structure 11. Opening a bank account; 12. Arranging insurance; 13. Book-keeping and accounts; 14. Marketing; 15. Staff; 16. Drinks; 17. Pub food 18. Amusement machines; 19. Complying with other regulations; Appendices; Index.