Matthew Housden – författare
Visar alla böcker från författaren Matthew Housden. Handla med fri frakt och snabb leverans.
11 produkter
Principles of Direct, Database and Digital Marketing
Av Alan Tapp, Ian Whitten m. fl.
Häftad, 2013
1102 kr
Lägg i varukorg
The growth of digital marketing is the most important yet unpredictable trend in marketing today. How can the online world be harnessed by the companies of today and tomorrow to grow their marketing impact? What role do information and databases have to play in this system? And why do some …
Direct Marketing in Practice
Av Matthew Housden, Brian Thomas
Häftad, 2002
844 kr
Lägg i varukorg
Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers.The book shows how to:· Plan a direct marketing campaign· Integrate new technology with conventional direct marketing practice· …
Marketing Research for Managers
Av Sunny Crouch, Matthew Housden
Häftad, 2003
844 kr
Lägg i varukorg
The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes:* The development …
Marketing Research for Managers
Av Matthew Housden, Sunny Crouch
E-bok, 2012
970 kr
Lägg i varukorg
The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes: * The …
Marketing Research for Managers
Av Matthew Housden, Sunny Crouch
E-bok, 2012
999 kr
Lägg i varukorg
The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes: * The …
Direct Marketing in Practice
Av Brian Thomas, Matthew Housden
E-bok, 2012
977 kr
Lägg i varukorg
Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to: · Plan a direct marketing campaign · Integrate new technology with conventional direct marketing practice …
Direct Marketing in Practice
Av Brian Thomas, Matthew Housden
E-bok, 2012
999 kr
Lägg i varukorg
Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to: · Plan a direct marketing campaign · Integrate new technology with conventional direct marketing practice …
Marketing Research for Managers
Av Sunny Crouch, Matthew Housden
Inbunden, 2016
2586 kr
Lägg i varukorg
The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes:* The development …
Direct Marketing in Practice
Av Matthew Housden, Brian Thomas
Inbunden, 2016
2586 kr
Lägg i varukorg
Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers.The book shows how to:· Plan a direct marketing campaign· Integrate new technology with conventional direct marketing practice· …
Direct and Digital Marketing in Practice
Av Brian Thomas, Matthew Housden
E-bok, 2017
642 kr
Lägg i varukorg
Essential reading for those needing to get to grips with the latest and most powerful techniques available to skilled marketers. Direct and Digital Marketing in Practice is the essential manual for all managers, marketers and students. Incisive and thorough, the text has been fully updated to …
Direct and Digital Marketing in Practice
Av Brian Thomas, Matthew Housden
E-bok, 2017
642 kr
Lägg i varukorg
Essential reading for those needing to get to grips with the latest and most powerful techniques available to skilled marketers. Direct and Digital Marketing in Practice is the essential manual for all managers, marketers and students. Incisive and thorough, the text has been fully updated to …
