Matthew Kerry – författare

Taking readers from media students to media professionals, Introducing Media Practice brings together the 'why' and the 'how to' of media studies. It explains how adding theory to practice improves students' media projects, and shows them how to develop the kind of project skills they need for a career in the creative and media industries. With a clear, easy-to-follow structure, the book:  

Covers the full range of media practice skills, from building production teams and writing briefs, through audience research and scripting, to production, distribution and evaluation. Offers a range of exercises for both the classroom and independent learning, helping students put their learning into practice, build their confidence and establish a portfolio. Includes a glossary of key terms, helping students to get to grips with the concepts they need to know to succeed.

By bridging the gap between theory and practice, this book provides students with a richer understanding of both. It is the ideal guide to succeeding in a media degree, enhancing their employability, and preparing for a career in the creative and media industries.

 

Taking readers from media students to media professionals, Introducing Media Practice brings together the 'why' and the 'how to' of media studies. It explains how adding theory to practice improves students' media projects, and shows them how to develop the kind of project skills they need for a career in the creative and media industries. With a clear, easy-to-follow structure, the book:  

Covers the full range of media practice skills, from building production teams and writing briefs, through audience research and scripting, to production, distribution and evaluation. Offers a range of exercises for both the classroom and independent learning, helping students put their learning into practice, build their confidence and establish a portfolio. Includes a glossary of key terms, helping students to get to grips with the concepts they need to know to succeed.

By bridging the gap between theory and practice, this book provides students with a richer understanding of both. It is the ideal guide to succeeding in a media degree, enhancing their employability, and preparing for a career in the creative and media industries.

 

Employability is at the front of all our minds when studying for a degree, but it can be hard to find resources that offer thorough guidance in finding placements and job opportunities.  This textbook offers you a step-by-step guide to careers in the media industry.  Drawing on their own extensive teaching experience, the authors ask you questions in every chapter to help you practise your critical thinking skills.  They offer specific exercises to help you develop a portfolio, CV, social media profiles and interview skills. This up-to-date resource will equip you to discover and secure your dream creative job.  Packed with exclusive insights in 'Student Voices' and 'Hear From the Experts' sections, this book contains tips from those at every stage of their career. This book is written to complement employability and work placement modules across a whole range of media and communication degrees, but it's also for any undergraduate student looking to work in the media and creative industries. It covers every stage of the job-seeking process, starting with guidance for identifying potential employment sectors and incorporating insights into what employers are looking for from you.  This key text will leave you feeling career-ready by informing you about the world of opportunities in the media and creative industries. By the end of the book, you will have practised writing a cover letter and delivering an 'elevator pitch', allowing you to feel confident as you take the next steps beyond university.  Spanning topical issues, from working from home and freelancing to advice on avoiding burnout, this introduction to your media career is both current and comprehensive.

Employability is at the front of all our minds when studying for a degree, but it can be hard to find resources that offer thorough guidance in finding placements and job opportunities.  This textbook offers you a step-by-step guide to careers in the media industry.  Drawing on their own extensive teaching experience, the authors ask you questions in every chapter to help you practise your critical thinking skills.  They offer specific exercises to help you develop a portfolio, CV, social media profiles and interview skills. This up-to-date resource will equip you to discover and secure your dream creative job.  Packed with exclusive insights in 'Student Voices' and 'Hear From the Experts' sections, this book contains tips from those at every stage of their career. This book is written to complement employability and work placement modules across a whole range of media and communication degrees, but it's also for any undergraduate student looking to work in the media and creative industries. It covers every stage of the job-seeking process, starting with guidance for identifying potential employment sectors and incorporating insights into what employers are looking for from you.  This key text will leave you feeling career-ready by informing you about the world of opportunities in the media and creative industries. By the end of the book, you will have practised writing a cover letter and delivering an 'elevator pitch', allowing you to feel confident as you take the next steps beyond university.  Spanning topical issues, from working from home and freelancing to advice on avoiding burnout, this introduction to your media career is both current and comprehensive.