Matthew W. Ragas – författare
Visar alla böcker från författaren Matthew W. Ragas. Handla med fri frakt och snabb leverans.
11 produkter
Power of Cult Branding
How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! )
Av Bolivar J. Bueno, Matthew W. Ragas
E-bok, 2011
78 kr
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Like religious cults that can attract thousands of devoted disciples, is it possible for company brands to build legions of loyal followers? In a marketer''s dream come true, can certain products—with the right combination of positioning and branding—take on magnetic characteristics and galvanize …
Mastering Business for Strategic Communicators
Insights and Advice from the C-suite of Leading Brands
E-bok, 2017
520 kr
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The most successful communication professionals are no longer just communication experts—they are masters of business. To serve as trusted advisors to the C-suite and to collaborate across the enterprise means it is necessary to have a strong grounding in business acumen. Mastering Business …
Mastering Business for Strategic Communicators
Insights and Advice from the C-suite of Leading Brands
Inbunden, 2017
1046 kr
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The most successful communication professionals are no longer just communication experts—they are masters of business. To serve as trusted advisors to the C-suite and to collaborate across the enterprise means it is necessary to have a strong grounding in business acumen. Mastering Business …
Mastering Business for Strategic Communicators
Insights and Advice from the C-suite of Leading Brands
E-bok, 2017
508 kr
Lägg i varukorg
The most successful communication professionals are no longer just communication experts—they are masters of business. To serve as trusted advisors to the C-suite and to collaborate across the enterprise means it is necessary to have a strong grounding in business acumen. Mastering Business …
Mastering Business for Strategic Communicators
Insights and Advice from the C-suite of Leading Brands
Häftad, 2017
483 kr
Lägg i varukorg
The most successful communication professionals are no longer just communication experts—they are masters of business. To serve as trusted advisors to the C-suite and to collaborate across the enterprise means it is necessary to have a strong grounding in business acumen. Mastering Business …
Business Acumen for Strategic Communicators
The Workbook
E-bok, 2024
472 kr
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Business fluency is essential today for effective strategic communication. To fulfill the mandate of trusted counselors and advisors to executives and the C-suite, communication professionals must no longer just have excellent communication skills, but they must understand and speak the language of …
Business Acumen for Strategic Communicators
The Workbook
E-bok, 2024
472 kr
Lägg i varukorg
Business fluency is essential today for effective strategic communication. To fulfill the mandate of trusted counselors and advisors to executives and the C-suite, communication professionals must no longer just have excellent communication skills, but they must understand and speak the language of …
Business Acumen for Strategic Communicators
The Workbook
Häftad, 2024
405 kr
Lägg i varukorg
Business fluency is essential today for effective strategic communication. To fulfill the mandate of trusted counselors and advisors to executives and the C-suite, communication professionals must no longer just have excellent communication skills, but they must understand and speak the language of …
Business Acumen for Strategic Communicators
A Primer
E-bok, 2021
488 kr
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Business acumen has emerged as a critical competency for communicators. But if you’re a public relations, advertising or communication professional that didn’t go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for …
Business Acumen for Strategic Communicators
A Primer
E-bok, 2021
493 kr
Lägg i varukorg
Business acumen has emerged as a critical competency for communicators. But if you’re a public relations, advertising or communication professional that didn’t go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for …
Business Acumen for Strategic Communicators
A Primer
Häftad, 2021
467 kr
Lägg i varukorg
Business acumen has emerged as a critical competency for communicators. But if you’re a public relations, advertising or communication professional that didn’t go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for …
