Michael J. G. Parnwell – författare
Visar alla böcker från författaren Michael J. G. Parnwell. Handla med fri frakt och snabb leverans.
4 produkter
Research Methods in Luxury Management
Av Kelly Meng, Michael J. G. Parnwell
E-bok, 2023
749 kr
Lägg i varukorg
This is one of the first textbooks to explore the research process within the specific context of luxury brand management. It adopts a case-rich approach, informed by original research, to guide the reader through the various stages of the research process from conception to completion and …
Research Methods in Luxury Management
Av Kelly Meng, Michael J. G. Parnwell
E-bok, 2023
749 kr
Lägg i varukorg
This is one of the first textbooks to explore the research process within the specific context of luxury brand management. It adopts a case-rich approach, informed by original research, to guide the reader through the various stages of the research process from conception to completion and …
Research Methods in Luxury Management
Av Michael J. G. Parnwell, Kelly Meng
Häftad, 2023
711 kr
Lägg i varukorg
This is one of the first textbooks to explore the research process within the specific context of luxury brand management. It adopts a case-rich approach, informed by original research, to guide the reader through the various stages of the research process from conception to completion and …
Research Methods in Luxury Management
Av Michael J. G. Parnwell, Kelly Meng
Inbunden, 2023
2585 kr
Lägg i varukorg
This is one of the first textbooks to explore the research process within the specific context of luxury brand management. It adopts a case-rich approach, informed by original research, to guide the reader through the various stages of the research process from conception to completion and …