Michael Lucas - Böcker

What are the forces shaping today's business world? Understanding Business Environments provides key readings which introduce the student to the factors underlying the business environment. Including chapters by gurus such as Anthony Giddens, Stuart Hall and Will Hutton, the book covers:* social forces including the social structure and long-term social change* technological factors including Information Technology and new production technologies* economic factors including the impact of macroeconomic policy and of the financial system* political factors including the legal environment and government-business relations.

What are the forces shaping today's business world? Understanding Business Environments provides key readings which introduce the student to the factors underlying the business environment. Including chapters by gurus such as Anthony Giddens, Stuart Hall and Will Hutton, the book covers:* social forces including the social structure and long-term social change* technological factors including Information Technology and new production technologies* economic factors including the impact of macroeconomic policy and of the financial system* political factors including the legal environment and government-business relations.

Why did Joseph Conrad avoid using English, except when it came to the arduous task of writing fiction? And how do we account for his extensive "borrowing" from French writers? This psycholinguistic examination delves into the creative mind of Conrad in an attempt to decipher his learning and use of three languages, Polish, French, and English. Following a trail of syntactical eccentricities and considerable stylistic variations, Lucas shows how these features interact to produce Conrad's idiosyncratic style.

Management accounting education has long revolved around large-scale traditional manufacturing industries. We know that this is no longer the operating environment for many businesses and yet many textbooks have not undergone the changes that these organisations have. Management Accounting in the Contemporary Business World recognises the changes that have taken place, such as the shift from manufacturing to services, globalization and the increased role of technology, and addresses the issue of how management accounting should be undertaken in modern operating environments. The book provides a comprehensive discussion about the nature of the changes involved and their implications for all aspects of management accounting in the operational, tactical and strategic spheres. The content of the book is enhanced by the use of many practical case studies.

Parody and Pedagogy in the Age of Neoliberalism provides comic relief in a neoliberal era and argues that parody can be used to creatively benefit our practices of self-narration and quests for knowledge. This seriously playful book demonstrates how parody utilizes humor, play, and self-reflection to allow for a helpful alternative relationship to mistakes and our multifaceted self. The book works to delineate specific ways of viewing, studying, creating, and performing a particular form of humorous parody, and through pedagogical application, it balances practical hands-on examples via digital video creation with examples and exercises such as interrogating our creative histories and parodying them—either as a classroom exercise or in individual self-reflection. The core readership for this book is rhetoric and composition scholars researching continental philosophy, humor, and narrative theory, and it lends itself to classroom implementation for professors, as it brings together (often for the first time) major academic conversations on humor throughout philosophy, literary and cultural studies, communication studies, and media studies. Parody and Pedagogy in the Age of Neoliberalism is essential reading for undergraduate/graduate courses that feature humor, alternative forms of communication in the public sphere, alternative rhetorical strategies, and courses that focus on the importance of creativity and play in our daily lives and scholarship.