Michel Desbordes – författare
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30 produkter
Global Sport Economy
Contemporary Issues
Av Michel Desbordes, Pascal Aymar m. fl.
Inbunden, 2019
2596 kr
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This book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy …
International Sport Marketing
Issues and Practice
Av Michel Desbordes, André Richelieu
Inbunden, 2019
2596 kr
Lägg i varukorg
How is sport marketing being transformed by new media and technology, by globalization and by the opening of new markets and sources of revenue? This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of …
Global Sport Economy
Contemporary Issues
Av Michel Desbordes, Pascal Aymar m. fl.
Häftad, 2020
713 kr
Lägg i varukorg
This book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy …
International Sport Marketing
Issues and Practice
Av Michel Desbordes, André Richelieu
Häftad, 2020
713 kr
Lägg i varukorg
How is sport marketing being transformed by new media and technology, by globalization and by the opening of new markets and sources of revenue? This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of …
Routledge Handbook of Football Marketing
Av Nicolas Chanavat, Michel Desbordes m. fl.
Häftad, 2019
818 kr
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Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport …
Global Sport Marketing
Contemporary Issues and Practice
Av Michel Desbordes, André Richelieu
Inbunden, 2012
2591 kr
Lägg i varukorg
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a …
International Sport Marketing
Issues and Practice
Av Andre Richelieu, Michel Desbordes
E-bok, 2019
838 kr
Lägg i varukorg
How is sport marketing being transformed by new media and technology, by globalization and by the opening of new markets and sources of revenue? This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of …
Global Sport Economy
Contemporary Issues
Av Christopher Hautbois, Pascal Aymar m. fl.
E-bok, 2019
838 kr
Lägg i varukorg
This book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy …
International Sport Marketing
Issues and Practice
Av Andre Richelieu, Michel Desbordes
E-bok, 2019
838 kr
Lägg i varukorg
How is sport marketing being transformed by new media and technology, by globalization and by the opening of new markets and sources of revenue? This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of …
Global Sport Economy
Contemporary Issues
Av Christopher Hautbois, Pascal Aymar m. fl.
E-bok, 2019
838 kr
Lägg i varukorg
This book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy …
Marketing and Football
Häftad, 2006
880 kr
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Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue from the sport. In a wider context, football marketing has also become a benchmarking standard for …
Routledge Handbook of Sports Marketing
Av Simon Chadwick, Nicolas Chanavat m. fl.
Häftad, 2017
878 kr
Lägg i varukorg
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routledge Handbook of Sports Marketing goes further than …
Marketing and Football
E-bok, 2012
1034 kr
Lägg i varukorg
Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue from the sport. In a wider context, football marketing has also become a benchmarking standard for …
Marketing and Football
E-bok, 2012
1034 kr
Lägg i varukorg
Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue from the sport. In a wider context, football marketing has also become a benchmarking standard for …
Global Sport Marketing
Contemporary Issues and Practice
Av Andre Richelieu, Michel Desbordes
E-bok, 2012
1231 kr
Lägg i varukorg
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a …
Global Sport Marketing
Contemporary Issues and Practice
Av Andre Richelieu, Michel Desbordes
E-bok, 2012
1231 kr
Lägg i varukorg
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a …
Routledge Handbook of Football Marketing
Av Nicolas Chanavat, Michel Desbordes m. fl.
Inbunden, 2017
3913 kr
Lägg i varukorg
Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport …
Marketing and Football
Inbunden, 2017
3162 kr
Lägg i varukorg
Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue from the sport. In a wider context, football marketing has also become a benchmarking standard for …
Global Sport Marketing
Contemporary Issues and Practice
Av Michel Desbordes, André Richelieu
Häftad, 2014
1046 kr
Lägg i varukorg
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a …
Routledge Handbook of Sports Marketing
Av Simon Chadwick, Nicolas Chanavat m. fl.
Inbunden, 2015
4372 kr
Lägg i varukorg
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routledge Handbook of Sports Marketing goes further than …
Routledge Handbook of Sports Marketing
Av Michel Desbordes, Nicolas Chanavat m. fl.
E-bok, 2015
1034 kr
Lägg i varukorg
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routledge Handbook of Sports Marketing goes further than …
Routledge Handbook of Sports Marketing
Av Michel Desbordes, Nicolas Chanavat m. fl.
E-bok, 2015
1004 kr
Lägg i varukorg
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routledge Handbook of Sports Marketing goes further than …
Routledge Handbook of Football Marketing
Av Nicolas Lorgnier, Michel Desbordes m. fl.
E-bok, 2017
942 kr
Lägg i varukorg
Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport …
Routledge Handbook of Football Marketing
Av Nicolas Lorgnier, Michel Desbordes m. fl.
E-bok, 2017
963 kr
Lägg i varukorg
Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport …
Urban Runoff Pollution
Av Michel Desbordes, Jiri Marsalek m. fl.
E-bok, 2013
2111 kr
Lägg i varukorg
In most of the developed countries of the,World, significant efforts to control the pollution of surface waters have been underway for decades, and particularly the last 10-15 years. These efforts have focused mainly on eliminating or mitiga ting the effects of point sources of pollution. In many …
Urban Runoff Pollution
Av Harry C. Torno, Jiri Marsalek m. fl.
Häftad, 2011
1639 kr
Lägg i varukorg
In most of the developed countries of the,World, significant efforts to control the pollution of surface waters have been underway for decades, and particularly the last 10-15 years. These efforts have focused mainly on eliminating or mitiga ting the effects of point sources of pollution. In many …
Sports Management in an Uncertain Environment
Av Bhaskar Basu, Michel Desbordes m. fl.
Inbunden, 2023
1421 kr
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This edited book delves into several aspects of sports and sports management from a vantage of uncertainty and turbulence unleashed initially by COVID-19. The book, divided into three broad sections, deals in strategy and governance of sports organizations, use and evolution of technology in …
Sports Management in an Uncertain Environment
Av Soumya Sarkar, Michel Desbordes m. fl.
E-bok, 2023
1793 kr
Lägg i varukorg
This edited book delves into several aspects of sports and sports management from a vantage of uncertainty and turbulence unleashed initially by COVID-19. The book, divided into three broad sections, deals in strategy and governance of sports organizations, use and evolution of technology in …
Sports Management in an Uncertain Environment
Av Bhaskar Basu, Michel Desbordes
2023
686 kr
Lägg i varukorg
Sports Management in an Uncertain Environment
Av Bhaskar Basu, Michel Desbordes m. fl.
Häftad, 2024
1421 kr
Lägg i varukorg
This edited book delves into several aspects of sports and sports management from a vantage of uncertainty and turbulence unleashed initially by COVID-19. The book, divided into three broad sections, deals in strategy and governance of sports organizations, use and evolution of technology in …
