Miriam Salzer Morling – författare
Visar alla böcker från författaren Miriam Salzer Morling. Handla med fri frakt och snabb leverans.
4 produkter
Brand Culture
Av Jonathan Schroeder, Miriam Salzer Morling
Inbunden, 2005
2694 kr
Lägg i varukorg
This fascinating book shows that neither managers nor consumers completely control branding processes – cultural codes constrain how brands work to produce meaning. Placing brands firmly within the context of culture, it investigates these complex foundations. Topics covered include:the role of …
Brand Culture
Av Jonathan Schroeder, Miriam Salzer Morling
Häftad, 2005
836 kr
Lägg i varukorg
This fascinating book shows that neither managers nor consumers completely control branding processes – cultural codes constrain how brands work to produce meaning. Placing brands firmly within the context of culture, it investigates these complex foundations. Topics covered include:the role of …
Brand Culture
Av Miriam Salzer Morling, Jonathan Schroeder
E-bok, 2006
983 kr
Lägg i varukorg
This fascinating book shows that neither managers nor consumers completely control branding processes – cultural codes constrain how brands work to produce meaning. Placing brands firmly within the context of culture, it investigates these complex foundations. Topics covered include: the role of …
Brand Culture
Av Miriam Salzer Morling, Jonathan Schroeder
E-bok, 2006
1004 kr
Lägg i varukorg
This fascinating book shows that neither managers nor consumers completely control branding processes – cultural codes constrain how brands work to produce meaning. Placing brands firmly within the context of culture, it investigates these complex foundations. Topics covered include: the role of …