M.M. Bennett – författare

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1 produkter

1. 

   Marketing Tourism Products

   Concepts, Issues, Cases

   Av A.V. Seaton, M.M. Bennett

   Häftad, 1996

   1316 kr

   Lägg i varukorg

   This book explains the role of marketing within tourism management and the related areas of leisure and hospitality management. Written specifically for students and future managers in these industries, it presents material in a clear and concise way which stresses how the tourism product, in its …