Morgan Brown – författare

Random House presents the unabridged, downloadable audiobook edition of Hacking Growth, written and read by Morgan Brown and Sean Ellis.''a compelling methodology... to increase market share quickly'' -- Eric Ries, bestselling author of THE LEAN STARTUP''a must-read for anyone in business'' -- James Currier, managing partner, NFX Guild''will teach you how to think like a marketer of tomorrow'' -- Josh Elman, partner, Greylock PartnersGrowth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies. HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy. HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product.Written by the method''s pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results. It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.

The Damned are a great British rock n’ roll institution. They have helped to plot the course of guitar music over the last 45 years, putting UK punk on record for the first time in 1976, and going on to lay the groundwork for the hardcore, Goth, post-punk, indie-pop and horror-punk movements that have thrived in their wake. Ever underestimated by critics, their string of classic albums has nevertheless been hugely influential, from the trailblazing punk of Damned Damned Damned to the epic, eclectic sprawl of The Black Album, through the glossy dark-pop of Phantasmagoria, to the genre-spanning triumph of the recent Evil Spirits and beyond. In this book, Morgan Brown takes a fascinating, deep dive into each of the band’s groundbreaking records, unearthing the stories and inspirations behind them. He picks apart their musical building blocks and examines both the creative process and the creators themselves; early visionary leader Brian James, iconic frontman Dave Vanian, madcap genius Captain Sensible, volatile percussive dervish Rat Scabies and many more. Curious new listeners and long-time enthusiasts alike will find this book the perfect companion on a voyage of discovery into the strange, chaotic, wonderful world of The Damned.

Morgan Brown has been an active part of the UK punk scene for over twenty years as a guitarist, drummer and songwriter. His various bands have toured widely, sharing bills with many of the genre’s leading lights, including, on numerous occasions, The Damned. He is a self-confessed music nerd, enjoying a wild assortment of pop, jazz, folk, heavy metal, country, and whatever else takes his fancy. He is also an avid consumer of sci-fi and crime fiction and is a regular contributor to Hark! The 87th Precinct podcast, which is dedicated to the detective novels of Ed McBain. He lives in Liverpool, UK.