Morgen Witzel – författare

Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management.

Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, the book explains key aspects of management, including:

This second edition has been updated to take account of general advances in management thinking, including developments in governance, responsible management and environmental pressures, and a new emphasis on health and well-being in the aftermath of the Covid-19 pandemic. It brings management thinking fully up to date with the latest currents and trends. This accessible, readable primer is an ideal starting point for anyone wanting to learn about business and management.

Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management.

Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, the book explains key aspects of management, including:

This second edition has been updated to take account of general advances in management thinking, including developments in governance, responsible management and environmental pressures, and a new emphasis on health and well-being in the aftermath of the Covid-19 pandemic. It brings management thinking fully up to date with the latest currents and trends. This accessible, readable primer is an ideal starting point for anyone wanting to learn about business and management.

This book shows readers how to rethink and reimagine leadership and charts a course towards a new vision of leadership. It outlines lessons to be learned for leadership – not only after the COVID pandemic but also in light of other ongoing crises around issues such as climate change and global inequality.

The pandemic has shone a harsh spotlight not just on the leaders of organisations but on the concept of leadership itself and the way we lead. Many of those who were in positions of power before the crisis have been found wanting; too often, our idols have turned out to have feet of clay. But does the problem lie with the leaders themselves, or do the roots of the problem lie deeper? Do we need to start rethinking and reimagining the kind of leadership we will need in a post-COVID world? Post-Pandemic Leadership brings voices from every sector to demonstrate what changes we can make in order to make leadership fit for purpose in the twenty-first century.

Illustrating a need for a radical change in leadership, with leaders focusing much more on human relationships, kindness, fairness, well-being and a general sense of responsibility, this book will be of interest to both established leaders and the next generation of leaders in education and in practice.

This book shows readers how to rethink and reimagine leadership and charts a course towards a new vision of leadership. It outlines lessons to be learned for leadership – not only after the COVID pandemic but also in light of other ongoing crises around issues such as climate change and global inequality.

The pandemic has shone a harsh spotlight not just on the leaders of organisations but on the concept of leadership itself and the way we lead. Many of those who were in positions of power before the crisis have been found wanting; too often, our idols have turned out to have feet of clay. But does the problem lie with the leaders themselves, or do the roots of the problem lie deeper? Do we need to start rethinking and reimagining the kind of leadership we will need in a post-COVID world? Post-Pandemic Leadership brings voices from every sector to demonstrate what changes we can make in order to make leadership fit for purpose in the twenty-first century.

Illustrating a need for a radical change in leadership, with leaders focusing much more on human relationships, kindness, fairness, well-being and a general sense of responsibility, this book will be of interest to both established leaders and the next generation of leaders in education and in practice.

How to Get an MBA is a short handbook for either prospective MBA students wanting to know more about what is involved, or students seeking to prepare themselves for the experience to come. As the first step on the road to a managerial career and lifelong learning, the MBA is one of the most important things a student will ever do. The student must take care to acquire not only the hard technical skills that the MBA provides directly through coursework, but also the soft skills, especially the ability to communicate and to establish and maintain networks, which are developed indirectly through the entire MBA experience. The author shows how to get the most out of an MBA programme, the instructors and fellow students. Topics covered include how to:*read and prepare a case*work in teams*design a project*carry out a project*present written material*communicate effectively in classrooms*interact with instructors and fellow students*use libraries and other resources*develop and manage personal networks*look for a job at the end of the programme.

How to Get an MBA is a short handbook for either prospective MBA students wanting to know more about what is involved, or students seeking to prepare themselves for the experience to come. As the first step on the road to a managerial career and lifelong learning, the MBA is one of the most important things a student will ever do. The student must take care to acquire not only the hard technical skills that the MBA provides directly through coursework, but also the soft skills, especially the ability to communicate and to establish and maintain networks, which are developed indirectly through the entire MBA experience. The author shows how to get the most out of an MBA programme, the instructors and fellow students. Topics covered include how to:*read and prepare a case*work in teams*design a project*carry out a project*present written material*communicate effectively in classrooms*interact with instructors and fellow students*use libraries and other resources*develop and manage personal networks*look for a job at the end of the programme.

Today’s business organizations, especially large ones, are complex places; difficult to manage and to control. Much of this complexity is self-induced and too much of the management of these organizations is done on an ad hoc basis. Different reporting, control and management systems are used in different parts of the company and often these are incompatible, making it difficult, sometimes impossible for top management to know what is going on. Consequently it is an arduous task for managers to make strategic plans for the business or react quickly to changes in the environment.

This book shows how much of this complexity can be smoothed away through the introduction of overarching management frameworks that are complete, consistent and comprehensive; bringing all the various parts of the organization together as a single system. It provides a whole-firm view of management and suggests that reputational and ethical issues are equally important to marketing, operations and finance and need to be considered within the framework.

Management Frameworks is a practical and insightful book; offering students the tools and knowledge required for viewing strategy and management holistically. It will be required reading for executive education classes in strategic management and will find a ready audience with thinking managers everywhere.

Today’s business organizations, especially large ones, are complex places; difficult to manage and to control. Much of this complexity is self-induced and too much of the management of these organizations is done on an ad hoc basis. Different reporting, control and management systems are used in different parts of the company and often these are incompatible, making it difficult, sometimes impossible for top management to know what is going on. Consequently it is an arduous task for managers to make strategic plans for the business or react quickly to changes in the environment.

This book shows how much of this complexity can be smoothed away through the introduction of overarching management frameworks that are complete, consistent and comprehensive; bringing all the various parts of the organization together as a single system. It provides a whole-firm view of management and suggests that reputational and ethical issues are equally important to marketing, operations and finance and need to be considered within the framework.

Management Frameworks is a practical and insightful book; offering students the tools and knowledge required for viewing strategy and management holistically. It will be required reading for executive education classes in strategic management and will find a ready audience with thinking managers everywhere.