Häftad, Engelska, 2018
164 kr
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Neil Richardson – författare
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23 produkter
23 produkter
- Häftad, Engelska, 2010
373 kr
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John For Today, like the author's earlier best-selling book Paul for Today, combines fresh accessible scholarship with an exploration of the gospel's significance for the contemporary Church and wider world. The Gospel's historical origins, distinctive features and literary patterns are all helpfully illuminated, including John's similarities with and differences from the other Gospels and the much-debated question of the Gospel's real author. Recent criticisms of the Gospel, such as its exclusiveness, alleged anti-semitism and predominantly male characters and language are also examined, together with its relevance for a turbulent world in which religion has become a deeply ambivalent phenomenon. The book seeks to be faithful to the gospel of John in the central position it accords to Jesus, whilst also relating this controversial gospel to the Christian orthodoxy of later centuries.It is a book written for the non-specialist reader, and 'for such a time as this'. - Häftad, Engelska, 2009
370 kr
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Neil Richardson invites readers who struggle to engage with Paul's writings to take a fresh look and to rediscover the relevance of one of Christianity's most maligned writers for today's Church. Written in an accessible and conversational style, the book shows how the findings of modern biblical scholarship need not be confined to the ivory towers but can be made accessible to a wider readership. - E-bokEngelska, 2014
254 kr
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Invites readers who struggle to engage with Paul''s writings to take a look and to rediscover the relevance of one of Christianity''s maligned writers for Church. This book shows how the findings of modern biblical scholarship need not be confined to the ivory towers but can be made accessible to a wider readership. - Häftad, Engelska, 2019
573 kr
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- Inbunden, Engelska, 2011
2 088 kr
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This is a textbook on preaching from an ecumenical perspective, covering the foundations and practice of preaching. In our rapidly changing world, Christian preaching is as important as ever, but makes even greater demands of the preacher than in the past. It is being challenged by new forms of worship and communication at a time when it is becoming more difficult for preachers to address the complex issues of modern life in relation to Christianity. This book is designed to help preachers to sustain themselves and each other in their work and to realize their full potential by helping them to re-affirm the importance of preaching by rehearsing its biblical and theological basis and to understand the cycles, dynamics and rhythms of their vocation and to engage with them constructively. It offers clear guidelines on how to construct a sermon and use contemporary professional support services throughout their preaching ministry and to develop their own support networks. So the book emphasizes what preachers themselves, personally and through supportive networks, can do to sustain and develop their preaching ministries. - E-bokPDF, Engelska, 2011
543 kr
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- E-bokPDF, Engelska, 2015
397 kr
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How should we understand the God of the Bible? How do we make sense of God''s apparently changing character in the Bible theologically? God is not obvious - unlike all the animate and inanimate objects which we can see around us. God does not appear to fulfill any useful purpose; what is God for or about? Is God just a mystery? Or a problem? Or both? In Who On Earth is God?: Making Sense of God in the Bible Neil Richardson provides the answers to these fascinating questions. Richardson tackles the hard issues surrounding some of the more problematic passages head on, looking at divine anger, violence and jealousy, and suggesting how these can be interpreted. The book engages with the difficult questions posed by contemporary issues, and the ''new atheism'' pioneered by popular writers such as Richard Dawkins. This takes discussion ''beyond the bible'' into later developments in thought, and notions of God in a post-modern context. This is an indispensable guide for people with or without faith, wrestling with these difficult, and eternal, questions and themes. - Häftad, Engelska, 2014
368 kr
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How should we understand the God of the Bible? How do we make sense of God's apparently changing character in the Bible theologically? God is not obvious - unlike all the animate and inanimate objects which we can see around us. God does not appear to fulfill any useful purpose; what is God for or about? Is God just a mystery? Or a problem? Or both? In Who On Earth is God?: Making Sense of God in the Bible Neil Richardson provides the answers to these fascinating questions. Richardson tackles the hard issues surrounding some of the more problematic passages head on, looking at divine anger, violence and jealousy, and suggesting how these can be interpreted. The book engages with the difficult questions posed by contemporary issues, and the 'new atheism' pioneered by popular writers such as Richard Dawkins. This takes discussion 'beyond the bible' into later developments in thought, and notions of God in a post-modern context. This is an indispensable guide for people with or without faith, wrestling with these difficult, and eternal, questions and themes. - Häftad, Engelska, 2011
506 kr
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In our rapidly changing world, Christian preaching is as important as ever, but makes even greater demands of the preacher than in the past. This textbook focuses on preaching from an ecumenical perspective, covering the foundations and practice of preaching. - E-bokEngelska, 2014
397 kr
Läs direkt efter köp
How should we understand the God of the Bible? How do we make sense of God''s apparently changing character in the Bible theologically? God is not obvious - unlike all the animate and inanimate objects which we can see around us. God does not appear to fulfill any useful purpose; what is God for or about? Is God just a mystery? Or a problem? Or both? In Who On Earth is God?: Making Sense of God in the Bible Neil Richardson provides the answers to these fascinating questions. Richardson tackles the hard issues surrounding some of the more problematic passages head on, looking at divine anger, violence and jealousy, and suggesting how these can be interpreted. The book engages with the difficult questions posed by contemporary issues, and the ''new atheism'' pioneered by popular writers such as Richard Dawkins. This takes discussion ''beyond the bible'' into later developments in thought, and notions of God in a post-modern context. This is an indispensable guide for people with or without faith, wrestling with these difficult, and eternal, questions and themes. - E-bokPDF, Engelska, 1994
283 kr
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Does Paul offer a new understanding of God? Or was his Christology simply added to his inherited jewish beliefs about God? Scholars have tended to ignor questions such as these, or to take for granted the possible answers to them. This new study, based on recent research, examines in detail Paul''s language about God. Four chapters are devoted to Romans 9-11, Corinthians 1.18-3.23, 2 Corinthians 12.14-4.6 and Romans 12.1-15.13, exploring their God-language, and drawing out its signigicance against the wider Jewish and Graeco-Roman backgrounds. A fifth chapter explores the interplay of Paul''s language about God and his language about Christ, including his use of the title Kyrios. Flyer blurb: This is a book which breaks new ground in offering new perspectives on some of Paul''s familiar theological language. - Häftad, Engelska, 2010
170 kr
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Develop Your PR Skills is a simple, straightforward guide to maximising your company's potential through effective PR. It will help the reader to gain a quick understanding of the concepts and principles and learn how to use them in actual business scenarios.It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders and customers, dealing with a crisis, using internal communications, using research to get a competitive edge, evaluating the success of your PR, and ethics and sustainability.Direct and to the point, each chapter is concise, can stand alone and ends with a summary of key points. Readers are also be pointed towards key websites and reading materials. - E-bokEngelska, 2010
247 kr
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Develop Your PR Skills is a simple, straightforward guide to maximising your company''s potential through effective PR. It will help the reader to gain a quick understanding of the concepts and principles and learn how to use them in actual business scenarios.It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders and customers, dealing with a crisis, using internal communications, using research to get a competitive edge, evaluating the success of your PR, and ethics and sustainability.Direct and to the point, each chapter is concise, can stand alone and ends with a summary of key points. Readers are also be pointed towards key websites and reading materials.
- Häftad, Engelska, 2015
414 kr
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Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices. It is not enough to just be sustainable, it is about communicating it and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital marketing techniques work naturally together to add value, leading to improved customer satisfaction, better professional relationships and increased effectiveness.Ideal for senior marketing professionals and students on digital marketing or marketing strategy modules who wish to utilise the benefits of sustainable development and forms of digital marketing, this accessible and straight to-the-point book uses case studies to show how the marketing theories and tools work in actual business scenarios. Customer-Centric Marketing covers contemporary issues such as the increasing use of mobile, QR codes and social network sites for consumers interested in ethical, environmental and sustainable marketing. - E-bokEngelska, 2015
493 kr
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Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices. It is not enough to just be sustainable, it is about communicating it and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital marketing techniques work naturally together to add value, leading to improved customer satisfaction, better professional relationships and increased effectiveness.Ideal for senior marketing professionals and students on digital marketing or marketing strategy modules who wish to utilise the benefits of sustainable development and forms of digital marketing, this accessible and straight to-the-point book uses case studies to show how the marketing theories and tools work in actual business scenarios. Customer-Centric Marketing covers contemporary issues such as the increasing use of mobile, QR codes and social network sites for consumers interested in ethical, environmental and sustainable marketing.
- Inbunden, Engelska, 2016
1 373 kr
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Two of the major parallel challenges facing businesses today are how to adapt to the changes of fast-paced, fragmenting markets and how to grow a business whilst engaging in recognisably sustainable practices. It is not enough to just be sustainable, it is about communicating it and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital marketing techniques work naturally together to add value, leading to improved customer satisfaction, better professional relationships and increased effectiveness.Ideal for senior marketing professionals and students on digital marketing or marketing strategy modules who wish to utilise the benefits of sustainable development and forms of digital marketing, this accessible and straight to-the-point book uses case studies to show how the marketing theories and tools work in actual business scenarios. Customer-Centric Marketing covers contemporary issues such as the increasing use of mobile, QR codes and social network sites for consumers interested in ethical, environmental and sustainable marketing. - Häftad, Engelska, 2024
633 kr
Skickas inom 10-15 vardagar
This book provides practical insights, tools and frameworks to help readers produce tactically and strategically appropriate marketing plans.Showing how to embed sustainability in these plans, students will be shown how to implement changes while being encouraged to reflect on why they are needed. The text reflects on contemporary themes that impact on sustainable marketing planning, including consumer behaviour, entrepreneurialism, internal marketing, services, international marketing, event management and digital marketing. The second edition has been fully updated with a greater focus on the issues surrounding sustainability, including the environmental challenges facing businesses, sustainable accreditation and integrating the UN SDGs. It provides background on the value discourses that underpin sustainability, incorporates new examples and case studies from broader regions around the world and introduces TBL-based loyalty. Full of tools and frameworks to improve comprehension, including chapter-by-chapter learning outcomes, summaries, exercises, applied activities and mini case studies, it bridges the gap between theory and practice effectively and accessibly.Presenting contemporary themes and challenges at the cutting edge of business research and practice, this book provides core reading for advanced undergraduate and postgraduate students of sustainable marketing, marketing planning and marketing strategy, as well as professionals seeking to improve the competitive advantage of their organisations.Online resources for the use of instructors include PowerPoint lecture slides and a multiple choice questions section. - Inbunden, Engelska, 2024
2 455 kr
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This book provides practical insights, tools and frameworks to help readers produce tactically and strategically appropriate marketing plans.Showing how to embed sustainability in these plans, students will be shown how to implement changes while being encouraged to reflect on why they are needed. The text reflects on contemporary themes that impact on sustainable marketing planning, including consumer behaviour, entrepreneurialism, internal marketing, services, international marketing, event management and digital marketing. The second edition has been fully updated with a greater focus on the issues surrounding sustainability, including the environmental challenges facing businesses, sustainable accreditation and integrating the UN SDGs. It provides background on the value discourses that underpin sustainability, incorporates new examples and case studies from broader regions around the world and introduces TBL-based loyalty. Full of tools and frameworks to improve comprehension, including chapter-by-chapter learning outcomes, summaries, exercises, applied activities and mini case studies, it bridges the gap between theory and practice effectively and accessibly.Presenting contemporary themes and challenges at the cutting edge of business research and practice, this book provides core reading for advanced undergraduate and postgraduate students of sustainable marketing, marketing planning and marketing strategy, as well as professionals seeking to improve the competitive advantage of their organisations.Online resources for the use of instructors include PowerPoint lecture slides and a multiple choice questions section. - E-bokPDF, Engelska, 2024
760 kr
Läs direkt efter köp
This book provides practical insights, tools and frameworks to help readers produce tactically and strategically appropriate marketing plans.
Showing how to embed sustainability in these plans, students will be shown how to implement changes while being encouraged to reflect on why they are needed. The text reflects on contemporary themes that impact on sustainable marketing planning, including consumer behaviour, entrepreneurialism, internal marketing, services, international marketing, event management and digital marketing. The second edition has been fully updated with a greater focus on the issues surrounding sustainability, including the environmental challenges facing businesses, sustainable accreditation and integrating the UN SDGs. It provides background on the value discourses that underpin sustainability, incorporates new examples and case studies from broader regions around the world and introduces TBL-based loyalty. Full of tools and frameworks to improve comprehension, including chapter-by-chapter learning outcomes, summaries, exercises, applied activities and mini case studies, it bridges the gap between theory and practice effectively and accessibly.
Presenting contemporary themes and challenges at the cutting edge of business research and practice, this book provides core reading for advanced undergraduate and postgraduate students of sustainable marketing, marketing planning and marketing strategy, as well as professionals seeking to improve the competitive advantage of their organisations.
Online resources for the use of instructors include PowerPoint lecture slides and a multiple choice questions section.
- E-bokEngelska, 2024
768 kr
Läs direkt efter köp
This book provides practical insights, tools and frameworks to help readers produce tactically and strategically appropriate marketing plans.
Showing how to embed sustainability in these plans, students will be shown how to implement changes while being encouraged to reflect on why they are needed. The text reflects on contemporary themes that impact on sustainable marketing planning, including consumer behaviour, entrepreneurialism, internal marketing, services, international marketing, event management and digital marketing. The second edition has been fully updated with a greater focus on the issues surrounding sustainability, including the environmental challenges facing businesses, sustainable accreditation and integrating the UN SDGs. It provides background on the value discourses that underpin sustainability, incorporates new examples and case studies from broader regions around the world and introduces TBL-based loyalty. Full of tools and frameworks to improve comprehension, including chapter-by-chapter learning outcomes, summaries, exercises, applied activities and mini case studies, it bridges the gap between theory and practice effectively and accessibly.
Presenting contemporary themes and challenges at the cutting edge of business research and practice, this book provides core reading for advanced undergraduate and postgraduate students of sustainable marketing, marketing planning and marketing strategy, as well as professionals seeking to improve the competitive advantage of their organisations.
Online resources for the use of instructors include PowerPoint lecture slides and a multiple choice questions section.
- E-bokSpanska, 2019
71 kr
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Las tecnologías móviles de información y comunicación han modificado radicalmente la manera en que los clientes y el público en general interactuan con las empresas y sus marcas. Esta Guía de acceso rápido al Movil Marketing lo ayudará a mejorar la imagen que los clientes, actuales y potenciales, perciben de sus negocio, al aprovechar los beneficios que brinda este tipo de marketing y su conexion con otras formas de mercadeo digital. Permite comprender con rapidez y facilidad los conceptos y principios fundamentales de esta modalidad, como ser: los beneficios del movil marketing, el creciente uso de las tecnologías móviles en las redes sociales, de que manera el comercio movil puede otorgarle un valor agregado a los clientes, el futuro de las herramientas de marketing digital. Esta guía de procedimientos, que contiene ejemplos verdaderos, actuales y exitosos, detalla de que manera las teorías y herramientas descriptas funcionan en los escenarios comerciales de la vida real. - E-bokSpanska, 2019
144 kr
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Guía de acceso rápido al marketing en los medios sociales explica de qué manera el uso de las redes sociales como herramienta de marketing puede mejorar el nivel de satisfacción del cliente, las relaciones profesionales y aumentar la eficacia. Este libro trata sobre: los beneficios del marketing en los medios sociales la forma de emplear la publicidad, las rrpp y la promoción de ventas el comportamiento ético el modo de lograr que los clientes noten un valor agregado la forma de usar las redes sociales para obtener, retener y satisfacer a los clientes las consecuencias de la gestión de las comunicaciones el futuro del marketing en las redes sociales Para cualquiera que desee aprender sobre el marketing en los medios sociales de alto impacto y bajo costo que sí funcionan, Guía de acceso rápido explica cómo aplicar las teorías y las herramientas en escenarios comerciales reales. Neil Richardson cuenta con una vasta experiencia en ventas en sectores privados, en marketing y en servicios al cliente. Es profesor senior de Marketing en la Leeds Business School y participa activamente en la enseñanza, investigación y asesoramiento de marketing. Ruth M. Gosnay ha trabajado en muchas ocasiones para empresas reconocidas en distintos puestos relacionados con el marketing. Ha sido profesora senior de Marketing durante nueve años. Ruth y Neil también escribieron juntos Develop Your Marketing Skills (publicado por Kogan Page). Angela Carroll actualmente es profesora adjunta senior en la facultad de ciencias económicas de Leeds University, se especializa en la enseñanza de medios y resalta la importancia de las nuevas aplicaciones..
