Paul Shaw - Böcker

A generously illustrated examination of the enduring influence of and many variations on the classical Roman capital letter.The fiftieth anniversary of Helvetica, the most famous of all sans serif typefaces, was celebrated with an excitement unusual in the staid world of typography and culminated in the release of the first movie ever made starring a typeface. Yet Helvetica's fifty-year milestone pales in comparison with the two thousandth anniversary in 2014 of Trajan's Column and its famous inscription—the preeminent illustration of the classical Roman capital letter. For, despite the modern ascendance of the sans serif, serif typefaces, most notably Times Roman, still dominate printed matter and retain a strong presence in screen-based communication. The Eternal Letter is a lavishly illustrated examination of the enduring influence of, and many variations on, the classical Roman capital letter. The Eternal Letter offers a series of essays by some of the most highly regarded practitioners in the fields of typography, lettering, and stone carving. They discuss the subtleties of the classical Roman capital letter itself, different iterations of it over the years, and the work of famous typographers and craftsmen. The essays cover such topics as efforts to calculate a geometric formulation of the Trajan letters; the recalculation of their proportions by early typefounders; the development and astonishing popularity of Adobe Trajan; type and letter designs by Father Edward M. Catich, Frederic W. Goudy, Eric Gill, Jan van Krimpen, Hermann Zapf, Matthew Carter, and others; the influence of Trajan in Russia; and three generations of lettercarvers at the John Stevens Shop in Newport, Rhode Island. Essays about modern typefaces—including Matinia, Senatus, and Penumbra—are contributed by the designers of these typefaces. Contributors John and Nicholas Benson, Frank E. Blokland, Matthew Carter, Ewan Clayton, Lance Hidy, Jost Hochuli, Jonathan Hoefler, Richard Kindersley, Scott-Martin Kosofsky, Gerry Leonidas, Martin Majoor, Steve Matteson, Gregory MacNaughton, James Mosley, Tom Perkins, Yves Peters, Ryan L. Roth, Werner Schneider, Paul Shaw, Julian Waters, Maxim Zhukov

INCREASE THE LIFE SPAN OF YOUR SMALL BUSINESSThe average small business has a life span of about five years, and inadequate internal controls are the main cause of failure. Cyber fraud, the leading culprit today in internal criminal activity, occurs when advanced technologies are used to steal money or property. The majority of such crimes occur in-house, and the lack of sufficient capital and technological resources committed to protecting company assets makes small businesses especially vulnerable. Awareness of the dangers of internal theft by computer, illegal access to information systems, credit card fraud, and Internet scams is integral-especially as auditors, business owners, and managers are increasingly held responsible for negligence.Providing critical guidance on what auditors and businesses can do to better prevent and detect the growing number of occurrences of cyber fraud, the information in this one-of-a-kind manual:* Protects outside auditors by supplying the knowledge to ensure they meet their responsibilities* Protects small business owners by providing them with the necessary tools to meet due diligence requirements in cyber fraud prevention* Focuses on the key areas of vulnerabilityTake the first step in protecting your company-and your future-with Avoiding Cyber Fraud in Small Businesses, the only book committed to helping you keep your small business free of computer crime.

This book examines the business strategies of passenger and freight carriers in road, rali, sea and air transport. It assesses their responses to an increasingly competitive and commercially ariented market as Governments throughout the world encourage a liberalized approach to the transport sector.Transport: Strategy and Policy provides a comprehensive text for transport professionals and students on courses concerned with leisure and tourism, business logistics, economic development and town and country planning. It will be particularly useful for those taking Chartered Institute of Transport examinations. It focuses on the special characteristics that distinguish transport from other service industries, as well as the similarities and differences between the various modes. The text is illustrated by a wide range of detailed case studies and examples from airlines ferries deep sea shipping railways and Light Rapid Transit buses and coaches community transport express parcel services and retail distribution

Internal loss is one of the most costly forms of loss. Embezzlement is one of the least detected and prosecuted forms of internal theft. Preventing Corporate Embezzlement is a professional reference that offers solutions. Managers, auditors and others charged with protecting assets must achieve a heightened awareness of embezzlement. They need to recognize and understand the opportunities, methods, and varieties of embezzlement, as well as establish internal controls that will prevent and detect embezzlement.Practical tool for detecting and combatting embezzlement: checklists, forms and evaluationsOffers how-to advice on avoiding lawsuits by practicing preventive lawLists further resources, publications and directories on embezzlement, internal controls and security, risk management, insurance, auditors, and security services and equipment

The first comprehensive book on the subject, The Genetic Basis of Sleep and Sleep Disorders covers detailed reviews of the general principles of genetics and genetic techniques in the study of sleep and sleep disorders. The book contains sections on the genetics of circadian rhythms, of normal sleep and wake states and of sleep homeostasis. There are also sections discussing the role of genetics in the understanding of insomnias, hypersomnias including narcolepsy, parasomnias and sleep-related movement disorders. The final chapter highlights the use of gene therapy in sleep disorders. Written by genetic experts and sleep specialists from around the world, the book is up to date and geared specifically to the needs of both researchers and clinicians with an interest in sleep medicine. This book will be an invaluable resource for sleep specialists, neurologists, geneticists, psychiatrists and psychologists.