Paula Odete Fernandes – författare
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2 produkter
2 produkter
Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector
Inbunden, Engelska, 2019
4 162 kr
Skickas inom 5-8 vardagar
Provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies.
Management, Tourism, and Smart Technologies, Vol 1
Proceedings of the 2025 ICMTT, San Carlos, Costa Rica, May 8-10
Inbunden, Engelska, 2026
3 064 kr
Kommande
This book presents advances in the research of various entities in management in tourism. Indeed, one of the sectors hardest hit by the pandemic was tourism, likewise one of the post-pandemic effects is the rapid recovery of the sector, but more importantly is the great innovation that has occurred in marketing strategies for tourism and applying management strategies not only to be more profitable but to have the best customer satisfaction. Featuring selected papers that presented at the 2025 International Conference on Management, Tourism, and Technologies (ICMTT) held in San Carlos, Costa Rica, this book features empirical studies and case analyses on sustainable tourism development. This book is valuable to scholars, academics, and students that seek to innovate, gain insight and establish a knowledge base in management in tourism.