Phillip G Clampitt – författare

Progress: the focus of a new perspective on leadership

Weaving together original research, novel strategies and tactics, and stories of successful leaders, this book provides insight into how to become a progress-making leader. Written by an academic and a business executive, the book provides actionable ideas grounded in sound research and tested in real organizations.

Find out more!1. Click on the Features/New to this Edition tab above for more information about the book.2. Visit the authors' website for teaching and learning resources: 3. Watch the video! A video touching on some of the issues covered in the book is available on YouTube. This video is a great resource that can be used in the classroom to launch discussion about the nature of leadership.

Progress: the focus of a new perspective on leadership

Weaving together original research, novel strategies and tactics, and stories of successful leaders, this book provides insight into how to become a progress-making leader. Written by an academic and a business executive, the book provides actionable ideas grounded in sound research and tested in real organizations.

Find out more!1. Click on the Features/New to this Edition tab above for more information about the book.2. Visit the authors' website for teaching and learning resources: 3. Watch the video! A video touching on some of the issues covered in the book is available on YouTube. This video is a great resource that can be used in the classroom to launch discussion about the nature of leadership.

“Finally, a social media text that combines liberal arts and social science intellectualism with practical, real-world tips for success in this crucial aspect of professional communications. Its value goes beyond the classroom – everything in the book will resonate with and be useful to PR pros already engaged in social media management.”

—Ray Begovich, Franklin College

Social Media Strategy: Tools for Professionals and Organizations shows professionals and organizations how to use social media more effectively and strategically. With a focus on what makes social media unique among communication platforms, this book offers practical guidance on creating, implementing, and evaluating social media strategies and tactics. Social media is constantly evolving, so the book focuses on enduring strategic principles and uses case studies and exercises throughout to help readers build the fundamental competencies needed by today’s social media managers.