Bokus

Phillip Pfeifer – författare

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2 produkter

  1. Neil Bendle, Paul Farris, Phillip Pfeifer, David Reibstein - Marketing Metrics, Häftad. Tillgänglighet: Lägg i varukorg

    Marketing Metrics

    Av Neil Bendle, Paul Farris m. fl.

    Häftad, 2021

    366 kr

    Lägg i varukorg

    Your Definitive, Up-to-Date Guide to Marketing Metrics--Choosing Them, Implementing Them, Applying Them This award-winning guide will help you accurately quantify the performance of all your marketing investments, increase marketing ROI, and grow profits. Four renowned experts help you apply …

  2. Neil Bendle, Paul Farris, Phillip Pfeifer, David Reibstein - Key Marketing Metrics, Häftad. Tillgänglighet: Lägg i varukorg

    Key Marketing Metrics

    The 50+ metrics every manager needs to know

    Av Neil Bendle, Paul Farris m. fl.

    Häftad, 2021

    385 kr

    Lägg i varukorg

    Measure, manage and get the most out of your marketing. Key Marketing Metrics is the definitive guide to today's most valuable marketing metrics. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important …