Rajesh Sinha – författare

Build your company’s next-generation growth strategy by using emerging technologies to disrupt your field and energize your business In Digital Operating Model: The Future of Business, digital strategist and execution expert Rajesh Sinha delivers a robust and practical operating blueprint for digital transformation. Applicable to any industry, any size company, this playbook helps executives, professionals, managers, founders, owners, and other business leaders understand the importance and realize the benefits of a digital future for their companies—all without having to spend massive amounts of money in the process. The author explores effective methods to create multiple digital accelerators, develop cultural alignment that fosters innovation and delivers rapid solutions, and shares insights into the new mantras of our goods-and-services on-demand economy. Readers will also find: Step-by-step guidance to implementing a digital platform strategy that leads to exponential business growthMethods for designing and applying new businesses processes that create better experiences internally for your teams and externally for your customers and customers’ customers, which also leads to exponential business growthReal-life examples and case studies of businesses that have achieved successful digital acceleration and grown dramatically in the processDigital Operating Model shows readers how to meet their professional objectives while realizing profound transformation that offers innovative and durable differentiation both in terms of purpose and profits.

This book is a comprehensive guide to the complete field of contact lenses for optometrists and ophthalmic assistants.Beginning with an introduction to the evolution of contact lenses and the relevant anatomy and physiology, the following chapters explain the different types of contact lenses, materials and fitting, and lens solutions.Chapters dedicated to the use of contact lenses with certain ocular conditions such as astigmatism, keratoconus and aphakia, are also included.The final sections discuss complications associated with wearing contact lenses and also the fitting of lenses after refractive surgery.The fifth edition has been fully revised to provide the very latest information and features images, diagrams and tables to enhance learning.Key PointsComprehensive guide to contact lenses for optometrists and ophthalmic assistantsFully revised new edition providing latest information in the fieldCovers all types of contact lenses and potential complicationsIncludes use of lenses with specific ocular disorders and after refractive surgery