Rashelle S. Karp – författare
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2 produkter
2 produkter
Inbunden, Engelska, 1994
1 162 kr
Skickas inom 10-15 vardagar
The end of the 1980s and the beginning of the 1990s have been a time of great change for academic libraries and librarians. Rapid developments in technology have revolutionized the libraries' means and mission, while declining budgets have adversely impacted the ability of librarians to carry out their roles. The literature of academic librarianship today reflects these changes and points to the direction in which academic libraries are headed.This book is a comprehensive guide to book chapters and articles written on academic librarianship between 1990 and 1993. Entries for nearly 1,700 works are grouped in six topical chapters for ease of use. Each entry includes an informative annotation that summarizes the key points made by the authors, the major findings of research projects, and the names and locations of libraries with innovative programs. Extensive author, article, book/journal title, and subject indexes conclude the work. The volume is a useful tool for locating specific information on various topics, and it is a forecast of the future of academic libraries.
Häftad, Engelska, 2002
551 kr
Skickas inom 3-6 vardagar
Make your library ""the place to be."" The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It's up to you to communicate that the home or work computer can't come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours here and there, communicating your library's many benefits is paramount to the satisfaction and number of customers you have each day. Here are just a few of the ways that savvy PR can work to sell your library's image. You'll learn how to: * Produce eye-catching brochures using desktop technology * Create a Web-based PR strategy and plan * Develop multimedia promotional programs that can be set up in the library * Plan special events and exhibits that will generate publicity and attendance With sample screen captures, press releases, public service announcements, and other PR tools, this hands-on book brings together a group of talented contributors who give you everything you need to execute effective public relations. Learn to attract customers to the new wealth of information and entertainment resources in your library with Powerful Public Relations.