Rich Mintzer - Böcker

This revealing look at the life and career of Howard Stern examines his role as a champion of free speech and his amazing success at bringing his own unique brand of "reality" radio to the airwaves.First Amendment rights, particularly freedom of speech, play an integral part in all modern means of communication. Howard Stern has tested the limits and pushed the boundaries of freedom of speech to the delight of some and the disgust of others. Howard Stern: A Biography explores this long-debated topic and sheds light on how one media star has made a significant difference.Offering an engaging and insightful look at the life and career of radio's leading Shock Jock, the book explores Stern's youth, his first forays into radio, and his desire to move up in a competitive medium. Of course, it also covers his battles with the Federal Communications Commission, how he was finally able to sidestep the censors, and the significant changes the battle brought about in what is deemed acceptable on radio.

The NBA Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the exciting basketball league to become the powerhouse it is today.Today’s NBA is filled with larger-than-life figures, like LeBron James, James Harden and Stephen Curry, who effortlessly dominate the courts. But it wasn’t always so glamorous.The multi-billion-dollar league has grown from humble roots into a sports powerhouse that is loved around the world due to savvy digital marketing and a global focus. Thanks to the popularity of individual players and team rivalries, the NBA has survived league mergers and financial crisis. Teams have earned the respect of millions of loyal fans who are dedicated to the success of every organization within the league.Through the story of the NBA, you’ll learn: How to keep a dream alive when it seems like no one wants to see it come true.How a company can find their way out of a financial crisis.How presentation is the secret sauce to the success of any show.And how a company can build a loyal fanbase who will do anything to keep them on top.Discover how this iconic organization got it right and created a successful long-lasting business, and how you can do the same for your company.

Pack Your Bags…Full of Profits!

At over a billion dollars, the travel industry is evolving, creating new trends and new opportunities for eager entrepreneurs like you. Our experts take you step by step as you embark on your most exciting adventure--starting a business. Discover success as an independent travel or specialty tour professional offering unique opportunities--in both geography and market niche--that even online discount travel sites can’t compete with.

From exotic getaways to adrenaline-pumping extreme tours and time-saving technology to important regulations, learn how to conduct business by land, air, or sea. Plus, access an abundance of resources including important associations, travel-specific software, mailing lists, and in-the-trenches tips from successful travel specialists and tour operators.

Covers:

Hot travel markets including: business, leisure, adventure, honeymoons, family, men only, women only, seniors, and moreDesigning and pricing your services and packages Managing your finances Using efficient software systems and mobile technology for daily operationsComplying with security regulations for domestic and foreign travelAdvertising and promoting online and in printGrowing your business

From finding clients to delivering a trip of a lifetime and everything in between, learn what you need to know to become a high-flying success!

Use Your Passion to Inspire Action

Turn your passion for life into a fulfilling, lucrative career as a motivational coach. Whether you want to inspire others to go after their dreams, achieve their business goals or better manage their everyday life, Entrepreneur Press gives you the steps you need to get started.

This hands-on guide shows you how to launch your own successful coaching company. Learn step by step how to establish your business, position yourself as an expert, attract clients and build revenue. Our experts provide real-life examples, sound business advice and priceless tips to put you on your way to making a difference--and making money.

Learn how to:

Set up your business with minimal startup investmentDevelop your coaching expertise Build a business brand that gets noticed Capture clients by showing them you’re worth their moneyPrice your service Advertise and publicize to attract more clientsBoost profits by expanding your business

You already have the motivation and the passion--this guide shows you how to share it with others and make a profit!

With retail e-commerce sales topping $263.3 billion in 2013, and millions of people now flourishing as internet entrepreneurs, the web is the place for new businesses to be. This guide makes tapping into highly lucrative markets with an easy-to-start, inexpensive internet business easier than ever. Readers can use the successful strategies and extensive step-by-step process outlined in this book to turn their dream of entrepreneurship into a lucrative, online reality. With information on everything from choosing a domain and building a site to search engine optimization and cashing in on affiliate programs, this indispensable guide will become every "netpreneur's" business-building bible.

Start Your Own Food Truck Business and Satisfy Your Hunger for Success At over a billion dollars, the mobile food industry is enjoying more publicity and notoriety than ever before. Catering to a new generation of foodies looking for quick and unique specialties, the mobile food business is booming with new opportunities for eager entrepreneurs like you. From gourmet food to all-American basics and hot dog wagons to bustaurants, our experts give you the delicious details behind starting and running a successful mobile food business.This guide covers: Six of the hottest mobile food options: food carts, concession trailers, kiosks, standard and gourmet trucks, mobile catering, and bustaurants Identifying the perfect foodie niche and customer base Creating menu items that save time, money, and space in the kitchen Finding a profitable location, time and time again Attracting new and loyal customers with social media platforms like Instagram, Facebook, and Twitter Managing daily operations, costs, and setting prices Licenses, codes, regulations, parking, and other considerations Plus, gain recipes, shopping lists, favorite equipment buys and more from practicing food truck entrepreneurs. From choosing a vehicle to franchising and everything in between, learn what you need to know to get your business moving toward success!

Focusing on budgeting and estimating -- the least understood but most important factors of a contracting business -- this guide shows contractors how to price their services to recover expenses and still have money for capital expenses and profits. It goes into detail on accounting issues and provides checklists for required government accounts. Plus, it covers concerns such as dealing with problem employees and clients and establishing lines of communication within the company.

There's plenty of room for more food businesses, but for a successful restaurant startup you need more than just good recipes. You also need to know about planning, capitalization, inventory control, and payroll management. The staff of Entrepreneur has put together everything you need to know to start, run, and grow the successful restaurant or food service of your dreams.

Live Your Life Full ThrottleBehind every entrepreneur's success story, there's a never-ending list of gut-wrenching failures, missed opportunities, and jaw-dropping setbacks. Real estate mogul and serial entrepreneur Manny Khoshbin is one of those entrepreneurs with a story of perseverance that will make you believe in the American Dream all over again.Driven: The Never-Give-Up Roadmap to Massive Success goes beyond Manny's personal ride through the entrepreneurial journey to deliver the habits, mindset, and insights aspiring entrepreneurs need to turn dreams into reality. Buckle up and join Manny as he shares his experiences and teaches you how to:Beat the odds and become a successful entrepreneur in your own rightChallenge yourself, study your failures, and pivot your plansDouble down on projects, ideas, and investments you're passionate aboutSpot and surround yourself with positive, successful, and like-minded peopleChange your mindset to achieve what you think is impossibleIt's imporant to remember that on your journey, you can navigate around obstacles and overcome them—just never give up. Dream big, stay ambitious, and remember that anything you really want deserves your 100 percent effort. Got it? Good. Now, let's ride.

Satisfy Your Hunger for SuccessCatering to a new generation of foodies looking for quick and unique specialties, the mobile food business is booming with new opportunities for eager entrepreneurs like you. From gourmet food to all-American basics and hot dog wagons to bustaurants, our experts give you the delicious details behind starting and running a successful mobile food business. Covers:Six of the hottest mobile food options: food carts, concession trailers, kiosks, gourmet trucks, mobile catering, and bustaurantsIdentifying the perfect food niche and customer baseCreating menu items that save time, money, and space in the kitchenAttracting new and loyal customers with social media