Richard Brodie – författare

Virus of the Mind is the first popular book devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society. In Virus of the Mind, Richard Brodie carefully builds on the work of scientists Richard Dawkins, Douglas Hofstadter, Daniel Dennett, and others who have become fascinated with memes and their potential impact on our lives. But Richard goes beyond science and dives into the meat of the issue: is the emergence of this new science going to have an impact on our lives like the emergence of atomic physics did in the Cold War? He would say the impact will be at least as great. While atomic bombs affect everybody’s life, viruses of the mind touch lives in a more personal and more pernicious way. Mind viruses have already infected governments, educational systems, and inner cities, leading to some of the most pervasive and troublesome problems of society today: youth gangs, the welfare cycle, the deterioration of the public schools, and ever?growing government bureaucracy. Viruses of the mind are not a future worry: they are here with us now and are evolving to become better and better at their job of infecting us. The recent explosion of mass media and the information superhighway has made the earth a prime breeding ground for viruses of the mind. Will there be a mental plague? Will only some of us survive with our free will intact? Richard Brodie weaves together science, ethics, and current events as he raises these and other very disturbing questions about memes.

Shares the results of author's odyssey, providing a step-by-step guide for discovering your own individual formula for long-term success and happiness. This title helps you to learn how to: understand what's really going on in your life; make the most of your potential; pull out of crises and move on; and, achieve rewarding relationships.

Richard Brodie dropped out of Harvard to join the computer revolution and write the first version of Microsoft Word. Then, burned-out helping Microsoft achieve its phenomenal success, he quit and embarked on an equally intense search for a more meaningful life. For three years Richard mined the wisdom of famed self-improvement seminars and workshops. Most of all, he wanted to discover why life seemed to coast along at either an “OK” level or plummet into “the pits,” spending so little time in true satisfaction and fulfillment. In this book, he shares the results of his odyssey, providing a step-by-step guide for discovering your own individual formula for long-term success and happiness. It gives you all the tools you need to find yourself, take charge, and get past OK.You’ll learn how to:   • Understand what’s really going on in your life   • Make the most of your potential   • Pull out of crises —and move on   • Achieve rewarding relationships   • Be in control of stressful situations   • Keep your quality of life in the WOW zone