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2 422 kr
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976 kr
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522 kr
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At last, a readable, authoritative and comprehensive book for students, readers and practitioners in print and digital publishing.
The book guides the reader through the history of publishing and the main issues facing the industry today. Among these are:
Legal conundrums Cultural conflicts Trade practices Publishing within and across sectors Editorial requirements The challenge of electronic publishing Making your ideas count in print Rationalization and the growth of corporate publishing culturesThe result is an exciting one stop guide, written with real flair and aplomb. Packed with helpful real-world examples and illustrative interviews this practical resource leaves no stone of the publishing industry unturned.
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At last, a readable, authoritative and comprehensive book for students, readers and practitioners in print and digital publishing.
The book guides the reader through the history of publishing and the main issues facing the industry today. Among these are:
Legal conundrumsCultural conflictsTrade practicesPublishing within and across sectorsEditorial requirementsThe challenge of electronic publishingMaking your ideas count in printRationalization and the growth of corporate publishing culturesThe result is an exciting one stop guide, written with real flair and aplomb. Packed with helpful real-world examples and illustrative interviews this practical resource leaves no stone of the publishing industry unturned.
1 408 kr
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1 728 kr
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