Robert E. Wayland – författare
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1 produkter
Customer Connections
New Strategies for Growth
Av Robert E. Wayland, Paul M. Cole
Inbunden, 1997
317 kr
Tillfälligt slut
With this book, managers have a new strategic framework for making explicit connections between what they know about their customers and how they can leverage that information to create value. The authors reveal a comprehensive system that places customer relationships at the center of your …