Roddy Mullin – författare
Visar alla böcker från författaren Roddy Mullin. Handla med fri frakt och snabb leverans.
8 produkter
Promotional Marketing
Av Roddy Mullin
Häftad, 2018
577 kr
Lägg i varukorg
In today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online and …
Shoppernomics
How to Shorten and Focus the Shoppers' Routes to Purchase
Häftad, 2024
592 kr
Lägg i varukorg
The journey to purchase for the family shop or the B2B buyer is impacted by media, advice, packaging and trial. The sales and marketing challenge is what to say, and where to say it. Shoppernomics, based on research and case studies from US and UK, examines the path taken by the potential buyer. …
Promotional Marketing
Av Roddy Mullin
Inbunden, 2018
2585 kr
Lägg i varukorg
In today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online and …
Shoppernomics
How to Shorten and Focus the Shoppers'' Routes to Purchase
E-bok, 2016
696 kr
Lägg i varukorg
The journey to purchase for the family shop or the B2B buyer is impacted by media, advice, packaging and trial. The sales and marketing challenge is what to say, and where to say it. Shoppernomics, based on research and case studies from US and UK, examines the path taken by the potential buyer. …
Shoppernomics
How to Shorten and Focus the Shoppers'' Routes to Purchase
E-bok, 2016
696 kr
Lägg i varukorg
The journey to purchase for the family shop or the B2B buyer is impacted by media, advice, packaging and trial. The sales and marketing challenge is what to say, and where to say it. Shoppernomics, based on research and case studies from US and UK, examines the path taken by the potential buyer. …
Promotional Marketing
Av Roddy Mullin
E-bok, 2018
678 kr
Lägg i varukorg
In today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online …
Promotional Marketing
Av Roddy Mullin
E-bok, 2018
678 kr
Lägg i varukorg
In today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online …
Shoppernomics
How to Shorten and Focus the Shoppers' Routes to Purchase
Inbunden, 2014
2585 kr
Lägg i varukorg
The journey to purchase for the family shop or the B2B buyer is impacted by media, advice, packaging and trial. The sales and marketing challenge is what to say, and where to say it. Shoppernomics, based on research and case studies from US and UK, examines the path taken by the potential buyer. …
