Rory Sutherland – författare
Visar alla böcker från författaren Rory Sutherland. Handla med fri frakt och snabb leverans.
7 produkter
Alchemy
The Magic of Original Thinking in a World of Mind-Numbing Conformity
Häftad, 2021
5,0 utav 5 stjärnor. Totalt antal röster: (2)
167 kr
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Discover the secret power of irrational thinking to create magic in branding, business, and life, with the breakthrough book from the advertising legend.AS SEEN ON THE DIARY OF A CEO PODCAST‘Revelatory and entertaining’ Sunday Times‘Sutherland uses his decades of experience to dissect human …
Alchemy
The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
Häftad, 2021
266 kr
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HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas . "Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending …
Hacking The Unconscious
Ljudbok, 2021
174 kr
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Rory Sutherland explores the stories and psychology behind the most influential marketing campaigns in history, and smashes apart received wisdom with a look at iconoclastic ideas. Advertising guru Rory Sutherland is a world-leading proponent of behavioural economics. In Hacking the Unconscious , …
Transport For Humans
Are We Nearly There Yet?
Av Pete Dyson, Rory Sutherland
Häftad, 2021
227 kr
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Engineers plan transport systems, people use them. But the ways in which an engineer measures success - speed, journey time, efficiency - are often not the way that passengers think about a good trip. We are not cargo. We choose how and when to travel, influenced not only by speed and time but by …
Alchemy
The Surprising Power of Ideas That Don't Make Sense
E-bok, 2019
136 kr
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Discover the secret power of irrational thinking to create magic in branding, business, and life, with the breakthrough book from the advertising legend.AS SEEN ON THE DIARY OF A CEO PODCAST‘Revelatory and entertaining’ Sunday Times‘Sutherland uses his decades of experience to dissect human …
Alchemy
The Surprising Power of Ideas That Don''t Make Sense
Ljudbok, 2019
124 kr
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Penguin presents the audiobook edition of Alchemy: The Surprising Power of Ideas That Don''t Make Sense, written and read by Rory Sutherland. To be brilliant, you have to be irrational Why is Red Bull so popular – even though everyone hates the taste? Why do countdown boards on platforms take away …
Alchemy
The Surprising Power of Ideas That Don't Make Sense
Ljudbok, 2019
179 kr
Lägg i varukorg
Random House presents the audiobook edition of Alchemy: The Surprising Power of Ideas That Don't Make Sense, written and read by Rory Sutherland. To be brilliant, you have to be irrationalWhy is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take …
