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4 produkter
Global Marketing Strategies for the Promotion of Luxury Goods
Av Fabrizio Mosca, Rosalia Gallo
Inbunden, 2016
2700 kr
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Global Marketing Strategies for the Promotion of Luxury Goods
Av Rosalia Gallo, Fabrizio Mosca
E-bok, 2016
3284 kr
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Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer attention. As global luxury markets have grown and continue to grow, uncovering successful methods for maintaining brand image and consumer desire is critical to …
Global Marketing Strategies for the Promotion of Luxury Goods
Av Rosalia Gallo, Fabrizio Mosca
E-bok, 2016
3357 kr
Lägg i varukorg
Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer attention. As global luxury markets have grown and continue to grow, uncovering successful methods for maintaining brand image and consumer desire is critical to …
Developing Successful Global Strategies for Marketing Luxury Brands
Av Fabrizio Mosca, Cecilia Casalegno m. fl.
Inbunden, 2021
3348 kr
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