Rosanna Garcia – författare
Visar alla böcker från författaren Rosanna Garcia. Handla med fri frakt och snabb leverans.
3 produkter
Creating and Marketing New Products and Services
E-bok, 2014
1899 kr
Lägg i varukorg
This textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketplace. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings …
Creating and Marketing New Products and Services
Inbunden, 2014
1892 kr
Lägg i varukorg
It’s no secret that some of the most successful companies, such as 3M, Procter & Gamble, Microsoft, and Mercedes-Benz, are also known for their new product development strategies. Creating and Marketing New Products and Services teaches the key business and marketing principles needed to …
Creating and Marketing New Products and Services
E-bok, 2014
1962 kr
Lägg i varukorg
This textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketplace. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings …
