Roscoe Pound – författare

The television sponsor has become semi-mythical. He is remote and unseen, but omnipresent. Dramas, football games, and press conferences pause for a "word" from him. He "makes possible" concerts and public affairs broadcasts. His "underwriting grants" brings the viewer music festivals and classic films. Interviews with visiting statesmen are interrupted for him, to continue "in a moment."Sponsorship is basic to American television. Even noncommercial television looks to it for survival. A vast industry has grown up around the needs and wishes of sponsors. Television's program formulas, business practices, and ratings have all evolved in ways to satisfy sponsor requirements. Indeed, he has become a potentate of our time.The Sponsor is divided into three parts. In "Rise," Barnouw sketches the rise of the sponsor, in both radio and television, to his present state of eminence. In "Domain," the sponsor's pervasive impact on television programming is examined, with an emphasis on network television, the primary arena of the industry. And in "Prospect," Barnouw assesses what such dominance has meant for American society, mores, and institutions--and what it may mean for our future. This is a gripping volume about power, how it not only influences programming itself, but how it defines for the average person what is good, great, and desirable.

Roscoe Pound (1870-1964) taught at Harvard from 1910 until 1947, serving as dean of the Harvard Law School from 1916 to 1936. He is acknowledged as the founder of sociological jurisprudence—an interdisciplinary approach to legal concepts in which the law is recognized as a dynamic system that is influenced by social conditions and that, in turn, influences society as a whole. Pound's five-volume Jurisprudence is among the most comprehensive of twentieth-century legal works. His lectures draw direct connections between the abstract fundamentals of philosophy, using the works of Kant, Hegel, Spencer, Comte, and others, and the trends and problems of legal principles and rules. This book includes topics of: \u201cThe Place of Administration in the Legal Order\u201d; \u201cThe Rise of Administrative Justice\u201d; \u201cAdministrative Procedure\u201d; \u201cThe Future of Judicial Justice\u201d; and \u201cSubstitutes for Law\u201d