Sacha Awwa – författare
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4 produkter
4 produkter
- Nyhet
Häftad, Engelska, 2026
166 kr
Skickas inom 5-8 vardagar
- Nyhet
Inbunden, Engelska, 2026
236 kr
Skickas inom 5-8 vardagar
- Nyhet
E-bok
Engelska, 2026112 kr
Läs direkt efter köp
Stop buying marketing and start investing in your businesss growth.Many small businesses believe that their biggest challenge is finding more customers. But the truth is, their biggest challenge is knowing where to invest their marketing dollars. Every year, entrepreneurs spend thousands of dollars on marketing services, platforms, and strategies that promise growth but fail to deliver results. Without a clear framework for making important business decisions like marketing, they tend to find themselves overwhelmed by conflicting advice, wasted budgets, and disappointing outcomes. Your business doesnt need to bleed in order to market effectively. It needs to spend smarter. Empower Your Marketing is your guide for spending smarter, helping you determine when to say yes and when to say no. Drawing on insights from hundreds of entrepreneurs, Sacha Awwa shows you when to start each initiative, what to prioritize, and how to make every dollar count. Inside, youll find: How to evaluate marketing opportunities before spending money A practical framework for real businesses with real constraints Tools to connect with customers who truly need what you offer Real-life stories from entrepreneurs who transformed confusion into clarity. Whether you are launching a new venture or trying to make smarter decisions in an established business, Empower Your Marketing will help you stop guessing and wasting money on marketing that was never built for you. Invest smarter and build a marketing approach that delivers lasting results.
E-bok
Engelska, 2026112 kr
Läs direkt efter köp
A practical guide to turning leadership and credibility into marketing that actually works.71% of consumers doubt that brands will follow through on their promises. The gap between what you say and what you do is costlyand an audience can feel that. Leaders can no longer treat marketing as a surface-level function. Marketing must reflect the organization behind it.Marketing for Leaders is the third volume in the For Leaders anthology series, addressing this gap directly. Eleven expert contributors bring perspectives shaped by Fortune 500 leadership, crisis communication, entrepreneurship, identity-centered strategy, academic research, and cultural storytelling. While their approaches differ, one conviction runs through every chapter: Effective communication begins with who you are, not just what you do.Inside, youll explore: How to lead with presence, authenticity, and a mindset that can scale to the opportunity What it means to build empathy into a marketing strategyand how effective leaders treat their teams What creating clarity across customers, products, and business identity can do for your brand How to communicate with consistency and credibility when a crisis reframes your reputation What a brand identity that endures through disruption and recovery looks like in practice How to build word-of-mouth systems that generate measurable, repeatable results What structured marketing to produce reliable leads across multiple channels looks like When to and how to partner with a digital marketing agency Marketing for Leaders offers practical insight for leaders who want their marketing to reflect both strategic discipline and genuine connection with the people they serve.